Digital Marketing Staff - Calicut, Kerala, India - CADD WORLD

CADD WORLD

Verified Company

Calicut, Kerala, India

2 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Social Media Management:

They might manage various social media platforms (like Facebook, Twitter, Instagram, LinkedIn, etc.), creating and scheduling posts, engaging with the audience, and analyzing performance metrics.

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Content Creation: This could involve writing blog posts, creating videos, designing graphics, or producing other types of content tailored to the target audience and platform requirements.
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Search Engine Optimization (SEO): They may work on optimizing website content, conducting keyword research, improving website rankings on search engine results pages (SERPs), and monitoring SEO performance.
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Paid Advertising: This could involve managing pay-per-click (PPC) campaigns on platforms like Google Ads or social media advertising platforms, including campaign setup, monitoring, optimization, and budget management.
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Analytics and Reporting: They would likely track and analyze various digital marketing metrics using tools like Google Analytics, social media analytics platforms, and marketing automation software. They would then generate reports to evaluate the effectiveness of campaigns and provide insights for improvement.
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Market Research: Conducting market research to understand consumer behavior, industry trends, and competitor activities can also be part of their responsibilities.
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Collaboration and Communication: They often collaborate with other team members, such as designers, content creators, and developers, to ensure cohesive digital marketing efforts. Effective communication skills are crucial for coordinating tasks and sharing insights.
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Staying Updated: Digital marketing is a rapidly evolving field, so staying updated on industry trends, new tools, and best practices is essential for success in this role.