Influencer Marketing Executive, Kolkata - Kolkata, West Bengal, India - Kaapro Management Solutions

Kaapro Management Solutions
Kaapro Management Solutions
Verified Company
Kolkata, West Bengal, India

1 week ago

Deepika Kaur

Posted by:

Deepika Kaur

beBee Recuiter
Description
Opening: 1 Nos


  • Job ID:

Employment Type:

Full Time- Reference:
Work Experience: 1.0 Year(s)

To 4.0 Year(s)- CTC Salary: 4.00 LPA TO 6.

50 LPA- Function: Marketing / Advertising / MR / PR- Industry: FMCG/Foods/Beverage- Qualification: MBA/MMS/MPM/PGDM
  • Marketing
- Location:


  • Kolkata
Posted On: 26th Oct, 2023

**Research, identify and engage key online macro and micro influencers
aligned with the brand;
Lead in the crafting of full-scale influencer campaigns that support brand
strategy, objectives and KPIs;
Build and develop strong relationships with talent and their reps, social
influencers and agencies through communication as it relates to the
campaign;
Influencer Outreach, Budget and Campaign Management as per brand
calendar and objectives.
Manage paid partnerships and invoicing;
Collaborate with the other teams to create unique events for influencers.


Desired Profile / Criteria / Skills:
Grad in Communication, language.

MBA in Marketing.

Work
Experience
&
Key
Competencies

0-2 years' professional experience in influencer / digital marketing /
influencer agency;
Proven track record to build, execute and scale influencer campaign with
any FMCG Brand. Preferably, Food.
Experience in managing budget, negotiating contracts.
Experience in using influencer dashboard of agencies for research &
tracking
Strong administrative and communications skills
Understanding of the influencer content landscape and trends.
Ability to work in collaboration with content, social media and brand
verticals.
Worked in influencer agency or have managed influencers.


Key Skills:


  • Influncer Marketing
  • Marketing

Company Profile:

leading fmcg co. in food sector.

Its part of RP-Sanjiv Goenka Group which will be involved in sale of Indian and western packaged snacks, personal care & staples to be sold through retail chains, neighbourhood stores, institutional sales, exports and online platforms.

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