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    Social Media Manager - Mumbai, India - Rebel Foods

    Rebel Foods
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    Description

    About Us:

    We are surrounded by the world's leading consumer companies led by technology - Amazon for retail, Airbnb for hospitality, Uber for mobility, Netflix and Spotify for entertainment, etc. Food & Beverage is the only consumer sector where large players are still traditional restaurant companies. At Rebel Foods, we are challenging this status quo as we are building the world's most valuable restaurant company on the internet, superfast.

    The opportunity for us is immense due to the exponential growth in the food delivery business worldwide which has helped us build 'The World's Largest Internet Restaurant Company' in the last few years. Rebel Foods' current presence in 3 countries (India, MENA, and UK) with 15 + brands and 3500+ internet restaurants has been built on a simple system - The Rebel Operating Model.

    While for us it is still Day 1, we know we are in the middle of a revolution towards creating never seen before customer-first experiences. We bring you a once-in-a-lifetime opportunity to disrupt the 500-year-old industry with technology at its core.

    The Rebel Culture

    Finally, but most importantly, Rebel is not a usual workplace. The following slides will give you a sense of our culture, how Rebel conducts itself and who will fit into the company. Please go through it before you make up your mind. It's not everyone's cup of tea.

    About the role:

    We are seeking a creative, forward-thinking, and organized social media executive to join our growing team. In this role, you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts. You will work closely with the Brand team.

    Roles & Responsibilities

    • Content Creation: Craft compelling content for various social media platforms. Coordinate with the design and production teams to ensure that all posts are engaging, accurate, and in-line with our brand's voice.
    • Content Calendar Management: Develop and manage a content calendar to plan and schedule all social media activity. Ensure that content is published on time and is consistent across platforms - Instagram, Facebook, X (Formerly Twitter) and .
    • Topical Trend Monitoring: Stay abreast of current events and social trends to incorporate relevant topics into our social media strategy.
    • Influencer Management: Identify and engage with influencers and brand advocates to expand brand visibility and cultivate partnerships.
    • Online Reputation Management (ORM): Monitor social platforms for customer feedback and potential issues. Respond to comments and messages in a timely and professional manner to maintain a positive brand image.
    • Campaign Management: Plan, execute, and track the performance of social media campaigns. Collaborate with internal as well as external teams to align social media campaigns.
    • Communication Skills: Exhibit exceptional written and verbal communication skills. Be able to articulate ideas clearly and interact with followers and potential customers professionally.
    • Networking: Utilize social and outgoing skills to network effectively with potential collaborators and engage with the social media community actively.
    • Creation of Viral Content: Keep up-to-date with the latest social media trends and tools. Produce viral reels and other content forms that resonate with our audience and drive engagement.

    Good to have:

    • Analytics: Utilize social media analytics tools to track performance, interpret data, and make data-driven decisions to optimize social media efforts.
    • Copywriting: Craft compelling copy for posts, ads, and campaigns that reflect the brand's voice and appeal to our target audience.
    • Ads Management: Experience with social media advertising platforms, creating targeted ad campaigns, and managing budgets.

    Qualification:

    • Bachelors with 4-5 years of relevant experience.


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