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    Social Media Manager - Mumbai, India - 3 Minds Digital

    3 Minds Digital
    3 Minds Digital Mumbai, India

    1 week ago

    Default job background
    Marketing / Advertising / Public Relations
    Description

    Job Title: Senior Social Media Manager

    3+ Year of Agency Experience

    Position Overview:

    As a Senior Social Media Manager specializing in B2B and Tech sectors, you will be responsible for developing and executing comprehensive social media strategies to enhance brand visibility, engage target audiences, and drive lead generation. The ideal candidate will have a proven track record of managing social media accounts for B2B and Tech clients, demonstrating expertise in crafting compelling content, analyzing performance metrics, and implementing effective campaigns across various platforms.

    Key Responsibilities:

    Develop and implement social media strategies tailored to B2B and Tech clients to achieve business objectives.

    Manage and maintain social media channels, including but not limited to LinkedIn, Twitter, and relevant industry forums.

    Create engaging content, including articles, blog posts, infographics, and videos, to resonate with the target audience and drive engagement.

    Monitor social media trends, industry news, and competitor activities to identify opportunities for optimization and innovation.

    Collaborate with cross-functional teams, including marketing, sales, and product development, to align social media initiatives with overall business goals.

    Utilize social media management tools and analytics platforms to track performance metrics, generate insights, and optimize campaign effectiveness.

    Stay abreast of emerging technologies and best practices in social media marketing, implementing continuous improvements to enhance strategy execution.

    Qualifications:

    Bachelor's degree in Marketing, Communications, or related field.

    Minimum of 3 years of experience in social media management, preferably in an agency setting.

    Proven experience in managing social media accounts for B2B and IT clients, with a strong portfolio demonstrating successful campaigns and results.

    In-depth knowledge of social media platforms, trends, and best practices, particularly in the B2B and IT sectors.

    Excellent written and verbal communication skills, with the ability to craft compelling content tailored to different audiences.

    Strong analytical skills, with proficiency in interpreting data and deriving actionable insights to drive strategy.

    Creative thinker with a passion for innovation and staying ahead of industry trends.

    Ability to work effectively in a fast-paced environment, managing multiple projects simultaneously and meeting tight deadlines.

    Team player with strong interpersonal skills and the ability to collaborate effectively across departments.

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