Digital Marketing Executive - Mumbai, India - Cambium Retail Pvt Ltd

Description

The Amazon Marketing Specialist will ideate, implement, and analyze the best online marketing strategies through product detail page execution, digital merchandising, and brand-specific content to commerce initiatives.

You will also be responsible for the execution and daily optimization of timely and compelling digital marketing campaigns, including PPC, coupons & discounts, video, display advertising, and insight-driven reporting.

• Create and manage digital ad campaigns to meet company targets.
• Create and optimize marketing campaigns and strategies for multiple international markets simultaneously.
• Optimize budgets and spending according to social media ad performance.
• Liaise between sales, customer support, marketing, and the account to effectively execute brandspecific merchandising and promotional initiatives.
• Analyze data to determine ways to optimize performance to improve conversion rates, open percentages, and other key metrics.
• Provide highquality performance reports to supervisors.
• Make recommendations to continually improve performance by analyzing internal results, and competitive data, and keeping on top of industry trends.
• Document clearly defined action steps and recommendations.

• Proven work experience as an Amazon Marketing Specialist.
• A bachelor's degree in a marketing course.
• Handson ecommerce or online marketplaceexperience.
• Knowledge of Amazon Vendor Central and paid advertising experience (payperclick) is a plus.
• Digital Marketing Experience.
• Advanced Excel knowledge and skills.
• Excellent written and verbal communication skills.
• Strong analytical and data interpretation skills.
• Strong ability to multitask.

• Flexible schedule
• Health insurance
• Paid time off
• Provident Fund

• Day shift

• Performance bonus

• Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (required)

• Bachelor's (preferred)

• Digital marketing: 1 year (preferred)

• Health insurance