-
IN_RBIN_MA_Product Specialist
1 week ago
Bosch Bengaluru, India Full timeJob Description · The purpose of this role is to provide marketing services to Go to Market (GTM) and Go to Source (GTS) to grow turnover and market share of technical products by developing marketing strategies on product life cycle management, repair concepts with product promo ...
IN_RBIN_MA_Product Specialist - Bengaluru, India - Bosch
Description
Job Description
Business Development- Formulate marketing strategy at product level for sales growth of Filter product in Mobility Aftermarket
Pricing - Determine on Part level price change rate based on raw material index, competition & Nett Price Position corridor to improve EBIT of Filter Product.
Technical Services - Create, manage and maintain part number material masters in System Application and Product(SAP) to facilitate billing of Filter part numbers.
Product Management- Establish Product Life Cycle by analyzing the Vehicle Parc, market research, product road map & customer analytics to optimize the portfolio.
Product Management- Develop a plan for Filter Product promotions, product establishment in market for effective sales of new products in market
Annual Planning- Formulate an annual planning of volumes and Turnover, for calendar financial year to support business unit operations
Market Intelligence - Collect and consolidate competition data and bench marking the Bosch product portfolio to maintain competitiveness in market
Training & Development- Define and conduct Product competency development of Bosch Sales Force and Distributor sales force to improve product knowledge
Accounting- Maintain the Gross Margins and Minimum Target Margin at Part Number Level to improve EBIT
Marketing- Defining brand loyalty programs, timely product communications for utlisation of Product budget for product growth
Qualifications
Masters in Business Administration (MBA) and BE
Additional Information
Minimum 3 years of experience in Marketing and Sales
Minimum 1 years of experience in Product Pricing, Sale Target management
Knowledge -
Advanced knowledge in traded or commodity market marketing
Proficient in Product Pricing, marketing communication and developing schemes for products
Basic knowledge about the Automotive Aftermarket market and its trend
Proficient in customer complaint and conflict management
Functional Skills -
Competent level of Analytical skills and data management and risk management
Competent in networking and collecting marketing intelligence from automotive market
Competent in MS Office, Power Point, Power BI, SAP Systems
Ability to handle technical queries and commercial queries from customers across India and neighboring countries.
Willingness to travel (20% travel) to perform market knowledge, intelligence and sales support activities