Content Strategist - Kolkata, West Bengal, India - MINDS JOURNAL PVT LTD
Description
We are seeking a highly skilled and motivated Content Strategist with a strong background in SEO to join our dynamic marketing team.
As a Content Strategist, you will play a pivotal role in creating and implementing content strategies that drive organic traffic, engage our target audience, and enhance our online presence.
If you have a passion for content creation, SEO, and data-driven decision-making, we want to hear from you.Key Responsibilities:
Content Strategy:
Develop and execute content strategies aligned with business goals.
SEO Optimization:
Conduct keyword research and optimize content for SEO.
Content Creation:
Create high-quality, engaging content across various formats.
Promotion:
Strategically promote content through multiple channels.
Analytics:
Monitor and report on SEO and content performance metrics.
Competitive Analysis:
Stay updated on industry trends and competitor strategies.
Technical
SEO:
Perform SEO audits and provide recommendations for improvements.
Collaboration:
Work closely with cross-functional teams and communicate SEO best practices.
Qualifications:
Bachelor's degree in Marketing, Communications, Journalism, or a related field.
Proven experience as a Content Strategist with a strong focus on SEO.
Proficiency in SEO tools and analytics platforms (e.g., Google Analytics, Google Search Console, SEMrush).
Excellent written and verbal communication skills.
Strong analytical and problem-solving abilities.
Familiarity with content management systems (CMS) and basic HTML.
Up-to-date knowledge of SEO trends, algorithm updates, and best practices.
Creative thinking and the ability to generate innovative content ideas.
Attention to detail and commitment to producing high-quality content.
Project management skills and the ability to meet deadlines.
Pay:
₹20, ₹40,000.00 per month
Benefits:
- Health insurance
- Leave encashment
Schedule:
- Day shift
Experience:
- SEO: 1 year (preferred)
- Content strategy: 3 years (preferred)
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