Raaga-bdo kolkata - Kolkata, India - CavinKare Group

CavinKare Group

Verified Company

Kolkata, India

1 week ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Department

Sales & Distribution
PR
Job posted on

Aug 29, 202

Employment type
Sales role (P)

Group Company:
CavinKare Private Limited

Designation:
Business Development Officer (DESIG_56)

Office Location:

Position description:
To Build and execute Category entry and growth plans, Drive innovation, Own the launch volume and value as well as the P&L for the innovations

Primary Responsibilities:

Manage New Product Development timeline launch
Identifying new business opportunities in the various categories handled by meeting consumers regularly and being aware of need gaps in the market and tapping those areas
Develop business plans for opportunities identified
Implementing sale strategies to drive Sales growth (Revenue) in assigned area along with key GTM parameters.
Developing & Managing an efficient distribution network as per distribution strategy
Build and Promote strong, sustainable relationships with Distributor and Salons
Identify and expand in new emerging markets
Bring perspective on competition Benchmarking, market Intelligence wrt to product comparison, New Product, pricing, scheme etc.
Plan and schedule timely deliveries to meet salon needs.
Planning and implementing strategies for new product launch through Channel partners
Ensure Salon queries are appropriately handled by the team and are resolved within the stipulated timeframe.
Monitor Distribution, new outlet/salon opening and repeat business from existing salons
Drive activities to gain market share in alignment with ASM/ Trade promotion team
Identifying & networking with financially strong and reliable partners ,resulting in deeper market penetration & reach.
Develop the category /brand strategy that delivers consumer loyalty and generates demand
Develop and execute category advertising and promotion campaigns with cost effective media mix to support brand objectives
Should always have indepth understanding of competition and their progresses through regular Market Visits and by means of Syndicated research tools like IMRB panel Data and AC Nielsen Retail Data.
NPD launch value, volume and profitability
Coordinate all category product initiatives through the entire value chain to ensure seamless execution and profitable growth
Should have a growth mindset and ready to deliver as per company expectations.

Reporting Team
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Reporting Designation: Area Sales Manager

Raaga (DESIG_57)

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Reporting Department: Sales & Distribution

(PR001)

Educational qualifications preferred
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Category: Bachelor's Degree, Master's Degree
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Field specialization: Sales, merchandising and other allied operations
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Degree: Master of Business Administration

Required work experience
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Industry: FMCG/Telecom/Professional Care

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Role: In Sales

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Years of experience: 2 to 7

Required Competencies:

Required Knowledge:

Required Skills:

Process Knowledge
Distributor Expansion
Market Knowledge
Trade Relations

Required abilities
-
Physical:
Age Eligibility: 26 to 32 years

Work Environment Details:

Specific requirements
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Travel: As per business need

Other details
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Contract Types: Permanent