Sem Executive - Ahmedabad, India - Medkart Pharmacy Pvt Ltd

Medkart Pharmacy Pvt Ltd

Verified Company

Ahmedabad, India

2 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Search Engine Marketing (SEM) Executive at Medkart Pharmacy

We are seeking an experienced and results-oriented Search Engine Marketing (SEM) Executive to join our team.

As an SEM Executive with 2 years of experience, you will be responsible for managing and optimizing our search engine marketing campaigns to drive traffic, increase conversions, and achieve our business objectives.

This position requires a deep understanding of paid search advertising, strong analytical skills, and a proven track record of successful SEM campaigns.

Responsibilities:

Develop and implement comprehensive search engine marketing strategies to drive targeted traffic and maximize return on investment (ROI).
Conduct extensive keyword research and analysis to identify valuable keywords and optimize campaigns accordingly.
Create and manage paid search campaigns across multiple platforms, including Google Ads, Bing Ads, and other relevant ad networks.
Write compelling ad copy and optimize ad campaigns to improve clickthrough rates (CTRs), conversion rates, and overall campaign performance.
Monitor and analyze campaign performance metrics, including clickthrough rates, cost per click (CPC), conversion rates, and return on ad spend (ROAS).
Provide regular reports and insights to track and measure campaign performance, identify trends, and recommend optimization strategies.
Conduct A/B testing and implement optimization techniques to improve campaign performance and meet key performance indicators (KPIs).
Stay up to date with industry trends, search engine algorithm updates, and emerging technologies in the field of search engine marketing.
Collaborate with crossfunctional teams, including marketing, design, and development, to align SEM campaigns with overall marketing strategies and objectives.
Ensure landing pages and website content are optimized for search engine marketing efforts, working closely with the web development team.
Manage and allocate budgets effectively to optimize campaign spend and maximize results.
Stay informed about changes in search engine advertising policies, regulations, and compliance requirements.

Requirements:

A Bachelor's degree
Minimum of 2 years of experience in search engine marketing, managing and optimizing paid search campaigns.
Proven track record of successfully managing SEM campaigns and achieving measurable results.
Indepth knowledge of search engine marketing principles, best practices, and industry trends.
Proficiency in using ad platforms, such as Google Ads, Bing Ads, and Google Analytics.
Strong analytical skills with the ability to interpret data, identify trends, and make datadriven decisions.
Excellent written and verbal communication skills.
Detailoriented, organized, and able to manage multiple campaigns simultaneously.
Ability to work independently as well as collaboratively in a team environment.
Certifications in Google Ads or other relevant SEM platforms are highly desirable.
We offer a competitive salary package, a supportive work environment, and the opportunity to make a significant impact through your SEM expertise. Join our team and contribute to the growth and success of our organization.

Location

Ahmedabad

Job type

Full Time

Remote work policy

In office - WFH flexibility

Experience

2+ years

Skills:

Facebook AdvertisingSearch Engine Marketing (SEM)Paid Search AdvertisingGoogle AdwordsPaid Social Advertising Campaign Management

Salary:
₹25, ₹35,330.77 per month

Benefits: