Digital Marketing Strategist - Trichur, India - Maple Tech Space

Maple Tech Space
Maple Tech Space
Verified Company
Trichur, India

1 week ago

Deepika Kaur

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Deepika Kaur

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Description

Job Description - Digital Marketing Strategist

Maple Tech Space is an IT consultancy firm
based in Canada with
our Head Office in Ontario, and offshore offices in Kerala. Maple Tech Space has strong expertise in IT consulting, Digital Marketing, App Development, and Web services. Maple Tech Space is a product-oriented company with three products running successfully in the Canadian market. Since its launch, it has seen rapid expansion with over 1000 clients in Canada.


Responsibilities:

1.


Digital Marketing Campaign Management:
Develop and execute comprehensive digital marketing campaigns across Google Search, Google Display Network, Facebook and More. Monitor and optimize campaigns to ensure maximum ROI, targeting the right audience segments.

2.


Strategy Development:
Work closely with the team to develop data-driven marketing strategies. Conduct market research and competitor analysis to identify opportunities and trends.

3.


Creativity and Communication:
Showcase a high level of creativity with experience in identifying target audiences. Devise digital campaigns that engage, inform, and motivate. Demonstrate exceptional written and verbal communication skills.

4.


A/B Testing:
Plan and implement A/B testing strategies to optimize ad creatives, messaging, and targeting. Analyze A/B test results and adjust campaigns accordingly for continuous improvement. Plan new landing page and creatives based on the results from A/B testing.

5.


Budget Management:
Manage digital advertising budgets effectively, ensuring cost-effectiveness and efficient allocation of resources. Identify cross-channel opportunities for remarketing campaigns. Plan marketing funnels to bring better ROI.

6.


Analytics and Reporting:
Utilize analytics tools to track, measure, and report on key performance indicators (KPIs). Provide regular reports and insights to stakeholders, highlighting campaign performance and areas for improvement.


Requirements:

1. 3 to 4-year experience in Digital Marketing along with Paid ad experience.


  • Proven experience in managing Google Search and Display Ads, as well as Facebook campaigns. Experience with Housing Ad Category is a plus.
  • Plan and execute App download campaigns.
  • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool.
  • Experience working with popular keyword tools and experience in Social Media Marketing.
  • Excellent communication and collaboration skills.

Perks and Benefits

  • A fun, young and vibrant team to work with.
  • Exposure to international clients and world-class work culture.

Type:
Full-Time


Salary:
Rs.30,000 to Rs.50,000/-


Shift Time: 1.00PM to 10.00PM (work from office only)

Shift Location:
Koratty Infopark, Thrissur


Job Types:
Full-time, Permanent


Job Types:
Full-time, Permanent


Salary:
₹30, ₹50,000.00 per month


Application Question(s):

  • What is your current CTC?
  • Are you willing to work in an afternoon shift? (1:00PM to 10PM IST)
  • Are you comfortable commuting to Infopark Koratty, Thrissur?
  • How many years of paid ads experience do you have?
  • Does your expected salary meets our salary budget mentioned in JD(Rs.30,000 to Rs.50,000)?

Work Location:
In person


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