Digital Marketer - Chennai, Tamil Nadu, India - DLCO INFRA PROJECTS PVT LTD
Description
HIRING DIGITAL MARKETER CUM GRAPHIC DESIGNER
Position:
Digital Marketer & Graphic Designer
Company:
DLCO Infra Projects Pvt Ltd
Location:
Aminjakarai, Chennai
Work Mode:
Full Time / Part Time / Freelancer
Reporting to:
Directors / Business Development Manager (BDM)
DLCO Infra Projects Pvt Ltd is seeking a dynamic and skilled individual to join our team as a Digital Marketer & Graphic Designer.
This role involves working on in-house digital activities, optimizing website content, creating engaging materials for social media campaigns, and ensuring brand consistency.
Both full-time and part-time/freelancer positions are available. For freelancers, weekly visits to the office will be required.Key Responsibilities:
1.
Digital Marketing Strategy:
- Develop and implement comprehensive digital marketing strategies aligned with DLCO's business goals.
- Optimize website content pages for improved user experience and search engine visibility.
Content Creation:
- Write compelling content for the website and social media campaigns that reflects DLCO's brand identity.
- Design engaging visuals, ensuring a cohesive and visually appealing representation across platforms.
Competitor Analysis:
- Conduct thorough competitor analysis, collecting relevant information against market trends.
- Utilize findings to enhance DLCO's digital presence and stay ahead in the industry.
Industry Experience:
- Demonstrate a proven track record and experience in website content optimization, content writing, and graphic design within the relevant industry.
Skills:
1.
SEO and SEM Expertise:
Optimize content for search engines and manage SEM campaigns to increase online visibility.
2.
Creativity:
Strong creative and artistic skills, with the ability to conceptualize and develop visually appealing designs.
3.
Social Media Management:
Create and manage social media campaigns, engaging with the audience to build brand presence.
4.
Typography and Color Theory:
Understanding of typography principles and knowledge of color theory.
5.
Content Marketing:
Develop and execute content marketing plans, creating compelling content for various digital platforms.
6.
Analytics and Data Analysis:
Proficient in using analytics tools to measure and analyze digital marketing campaign performance.
7.
Digital Advertising:
Plan, execute, and optimize online advertising campaigns across platforms.
Scope of Work:
1.
Campaign Planning:
Develop and execute integrated digital marketing campaigns, considering the target audience and marketing objectives.
2.
Content Creation:
Create and curate engaging content for various digital platforms, including graphics, videos, and other multimedia elements.
3.
Social Media Management:
Manage and optimize social media profiles, creating and scheduling posts, and engaging with the audience.
4.
Search Engine Optimization (SEO): Optimize website content for search engines, improving organic search rankings.
5.
Graphic Design for Marketing Collateral:
Design marketing materials such as brochures, flyers, banners, and promotional items that align with brand guidelines.
6.
Website Graphics:
Develop visually appealing graphics for websites, including banners, icons, and other web elements.
7.
Illustrations:
Create custom illustrations or infographics to enhance content and communicate complex ideas.
Work Mode Specifics (For Freelancers):
-
Frequency of Office Visits: Freelancers will be required to visit the office once or twice a week.
-
Collaboration: Collaborate with in-house teams during office visits to align strategies and ensure project coherence.
Qualifications:
- Proven experience in website content optimization, content writing, and graphic design.
- Relevant educational background in Digital Marketing, Graphic Design, or a related field.
Job Types:
Full-time, Part-time, Permanent
Salary:
₹12, ₹40,000.00 per month
Expected hours:
per week
Benefits:
- Commuter assistance
- Paid sick time
- Provident Fund
Schedule:
- Day shift
Supplemental pay types:
- Yearly bonus
Education:
- Diploma (preferred)
Experience:
- Digital marketing: 1 year (preferred)
- Content marketing: 1 year (preferred)
- Graphic designing: 1 year (preferred)
Ability to Commute:
- Chennai, Tamil Nadu (required)
Ability to Relocate:
- Chennai,
Tamil Nadu:
Relocate before starting work (required)
Work Location:
In person
Speak with the employer
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