Digital Marketing Strategist - Coimbatore, India - Mind Spark Technologies LLP

Description

Job Description:

• Develop and implement comprehensive digital marketing strategies across multiple channels and platforms
• Generates quality leads
• Experience in Product branding through online platforms
• Proficiency in using digital analytics tools to gather and analyze data, derive insights, and make datadriven decisions to optimize marketing campaigns and drive performance.
• Strong knowledge of search engine marketing platforms
• Proven experience with SEO principle
• Solid knowledge of content marketing strategies, including content creation, distribution, and promotion across various channelsProficiency in leveraging social media platforms
• Understanding of CRO techniques
• Familiarity with various digital advertising platforms, such as display advertising, remarketing/retargeting, native advertising, and programmatic advertising.
• Experience in HubSpot, Marketo, or Pardot, to implement automated marketing campaigns, lead nurturing workflows, and personalized customer journeys.
• Capable to plan, execute, and monitor digital marketing initiatives to ensure campaigns delivery on time

Education & Experience:
Experience: - 5 Years


Role:
Digital Marketing Strategist


Functional Area:
Digital Marketing


Employment Type:
Full-Time, Permanent


Role Category:
Digital Marketing Strategist


UG:
Any Graduate


PG:
Any Postgraduate


Responsibilities:

• Develop and execute effective digital marketing strategies firmly compatible with the company's goals.
• Monitor and analyze campaign performance, track key metrics, and provide regular reports to stakeholders.
• Conduct market research, evaluate consumer behavior, and define target audience segments to promote effective targeting and messaging,
• Engage with crossfunctional departments to align digital marketing initiatives with overall business goals.
• To enable consistent branding and messaging, oversee the organization's online presence, including the website content, landing pages, and social media profiles.
• Staying up with evolving markets, emerging technologies, and digital marketing standards of excellence to increase campaign effectiveness
• Employ marketing analytics tools to monitor and assess the efficacy of digital advertising campaigns, get insights, and propose enhancements.
• Optimize website and landing page conversion rates through A/B testing, user experience analysis, and datadriven optimization techniques.
• Endure uptodate with data protection laws, privacy rules, and advertising standards to maintain compliance in digital marketing efforts
• Examine emerging digital marketing platforms, technologies, and tools, and make recommendations for adoption based on the organization's needs and objectives
• Experience
• 5 Years
• Salary

As per Company std

• Category

Digital Marketing Strategist

• Gender

Both

• Date Posted

03/07/202- Contact No