PPC Executive - Mohali, India - Digihawks marketing

Digihawks marketing

Verified Company

Mohali, India

1 week ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Develop PPC strategies and create targeted campaigns that align with the marketing objectives of the company.

Conduct keyword research and analysis to identify relevant keywords and phrases to target in PPC campaigns.

Write compelling ad copy and create landing pages that align with the ad messaging and improve conversion rates.

Set up and manage PPC campaigns on various digital platforms, including Google Ads, Bing Ads, Facebook Ads, LinkedIn Ads, etc.

Monitor and analyze campaign performance metrics such as click-through rates (CTR), cost per click (CPC), conversion rates, and return on investment

Identify opportunities for campaign optimization and implement changes to improve campaign performance.

Conduct A/B testing to test different ad copy, landing pages, and targeting options to optimize campaign performance.

Collaborate with other members of the marketing team to ensure that PPC campaigns are integrated with other marketing channels and initiatives.

Stay up-to-date with the latest trends and best practices in PPC advertising, search engine optimization (SEO), and digital marketing.

Prepare reports on campaign performance and present findings to senior management.

MINIMUM :
0-6 -1 YEAR EXPERIENCE

Pay:
₹10, ₹15,000.00 per month

Schedule: