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    Digital Media Buyer - Delhi, India - InCommon

    InCommon
    InCommon Delhi, India

    1 week ago

    Default job background
    Retail
    Description
    InCommon is hiring on behalf of US based Advertising services.
    Prior-experience in executing campaigns for North America markets is necessary.


    Job Type:
    Full-Time

    Location:
    India (Remote)

    Company:
    US-based

    Monthly Compensation:
    2500 USD


    Work Timings:
    Monday to Friday | 4 PM To 12 AM


    Experience Required:
    2+ Years of relevant experience


    Hiring Timeline:
    Immediate

    Hiring Process:
    Resume review - Discovery call - Interviews (3)


    Summary:


    We are seeking a highly skilled and experienced Digital Media Buyer to join our team at a full-service direct response advertising agency.

    As a Digital Media Buyer specializing in social media, you will be responsible for planning, executing, and optimizing digital media campaigns across various social media platforms to drive engagement, generate leads, and achieve client objectives.


    Responsibilities:

    • Develop and implement digital media strategies tailored to client goals and target audiences.
    • Conduct market research and competitive analysis to identify trends, opportunities, and best practices in social media advertising.
    • Collaborate with internal teams, including account managers, creative teams, and analytics teams, to ensure seamless execution and optimization of campaigns.
    • Create and manage media plans, budgets, and schedules to maximize campaign performance and ROI.
    • Utilize data and analytics tools to track, measure, and report on key performance indicators (KPIs) and campaign success metrics.
    • Stay up-to-date with industry trends, platform updates, and new advertising technologies to continuously improve campaign performance and effectiveness.
    • Build and maintain relationships with social media platforms, vendors, and industry partners to stay ahead of digital media buying trends and opportunities.
    • Provide strategic recommendations and insights to clients based on campaign performance and market insights.

    Qualifications:

    • Bachelor's degree in marketing, advertising, communications, or related field.
    • Proven experience as a digital media buyer specializing in social media, preferably within a direct response advertising agency or similar environment.
    • Indepth knowledge of social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok) and their advertising capabilities.
    • Strong analytical skills and proficiency in data analysis tools (e.g., Google Analytics, Facebook Ads Manager, Excel) to interpret campaign performance data and optimize strategies.
    • Excellent communication, collaboration, and presentation skills to work effectively with crossfunctional teams and clients.
    • Ability to multitask, prioritize projects, and meet deadlines in a fastpaced, dynamic environment.
    • Certifications in digital marketing or social media advertising (e.g., Facebook Blueprint, Google Ads Certification) are a plus.
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