Google Ads Executive - Shimla, India - Gashwa Technologies Private Limited

Deepika Kaur

Posted by:

Deepika Kaur

beBee Recuiter


Description
Create, track, analyze and optimize paid search campaigns across Google.

  • Monitor and evaluate search results and search performance across the major search channels.
  • Understand, manage and optimize new and existing PPC campaign components including, but
not limited to - ad copy, bid prices, cost per conversion, cost per click, keyword research, etc.

  • Develop and execute innovative & engaging campaigns to increase product awareness and
sales.

  • Manage and maintain updates for large keyword lists through Google Ads Editor.
  • Perform daily account management of pay per click accounts on Google Ads, Yahoo Ads, Bing
Ads and other search platforms

  • Assist in the maintaining and monitoring of keyword bids, daily and monthly budget caps,
impression share, quality score and other important account metrics

  • Provide creative copy and graphical ad templates suggestions
  • Provide recommendations and execute strategies for keyword opportunities campaign
structuring, targeting, display network, and other facets of paid search

  • Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking,
and other paid search initiatives

  • Keep pace with search engine and PPC industry trends and developments.
  • Communicate to team and management on project development, timelines, and results
  • Work closely with the other team members.

Work Location:
In person

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