Marketing Executive - Kolkata, India - Amik Metals

Amik Metals
Amik Metals
Verified Company
Kolkata, India

2 weeks ago

Deepika Kaur

Posted by:

Deepika Kaur

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Description
We are looking for a talented Marketing Executive to undertake marketing projects for the benefit of our company.

You will organize creative campaigns and promotional events that can make a difference for our company's success according to trends and customer requirements.

The goal is to reach out to the market and cultivate the customer's interest in our products and services in ways that strengthen our reputation and facilitate our continuous growth.


Responsibilities:


  • Conceive and develop efficient and intuitive marketing strategies
  • Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
  • Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
  • Initiate and control surveys to assess customer requirements and dedication
  • Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
  • Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
  • Monitor progress of campaigns using various metrics and submit reports of performance
  • Collaborate with managers in preparing budgets and monitoring expenses

Requirements and skills:

- develop and implement a marketing strategy (often as part of a wider sales and marketing programme)
- evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective
- track marketing performance and return on investment and prepare weekly or monthly reports for management
- monitor and report on competitor activity
- lead external agencies, when appropriate, to effectively manage events, press relationships, editorial requests, presentations, promotional materials and online activities
- oversee and manage the marketing budget.

  • Familiarity with social media and web analytics (e.g. WebTrends)
  • Excellent communication and people skills
  • Strong organizational and timemanagement abilities
  • Creativity and commercial awareness

Job Types:
Full-time, Regular / Permanent


Salary:
Up to ₹40,000.00 per month


Benefits:


  • Provident Fund

Schedule:

  • Morning shift

Ability to commute/relocate:

  • Kolkata,

West Bengal:
Reliably commute or planning to relocate before starting work (required)


Education:


  • Bachelor's (required)

Experience:


  • Marketing in
Engineering Manufacturing Industry: 2 years (required)


Language:


  • English (required)

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