Manager - Social Media Marketing & Guest Relations - Hospitality Startup - North Goa, India - ZenAway Stays Private Limited

Description

Background on ZenAway Stays Private Limited (ZenAway Stays)

ZenAway Stays ), is a Vacation Rental Startup based out of North Goa. We are reimagining the vacation rental industry from the ground up and our ambition is to build an iconic hospitality brand and a great place for professionals to build their careers in. We have recently commenced onboarding homes on our platfrom and in joining us at this early stage of our exciting journey, you'll find yourself on a steep learning curve with plenty of opportunities for growth, responsibility and leadership. If you're ready to push boundaries, foster innovation, and make a real impact, we'd love to hear from you.

Position Overview

We are seeking a highly skilled and self motivated individual to join our team at our corporate office at Mapusa, Bardez as the Manager - Social Media Marketing and Guest Relations. This full time on-site position requires someone with a creative mindset, strong written and verbal communication skills, and a passion for delivering exceptional guest experiences. The successful candidate will be responsible for developing and implementing social media marketing campaigns, as well as managing guest relations to ensure utmost customer satisfaction and loyalty

Key Responsibilities

Social Media Strategy:

• Develop and execute a comprehensive social media strategy to enhance brand awareness, engagement, and loyalty across various platforms (e.g., Instagram, Facebook, X, LinkedIn).
• Create engaging content, including posts, stories, videos, and contests, to attract and retain followers.
• Monitor social media trends, analyze performance metrics, and adjust strategies accordingly to optimize results.
• Collaborate with cross-functional teams to align social media efforts with overall business objectives.

Content Creation and Curation:

• Generate high-quality, visually appealing content that showcases our vacation rental properties and promotes our brand identity.
• Curate user-generated content and leverage guest testimonials and reviews to enhance credibility and authenticity.
• Maintain a content calendar and ensure timely and consistent posting schedules to maximize engagement and reach.

Community Engagement:

• Foster meaningful interactions with our online community by responding to comments, messages, and inquiries in a timely and professional manner.
• Cultivate relationships with influencers, partners, and local businesses to expand our reach and enhance brand advocacy.
• Identify opportunities for collaborations, partnerships, and sponsorships to amplify our brand presence and drive business growth.

Guest Relations Management:

• Create a bouquet of experiences and services for guests and develop vendors for delivering those experiences and services
• Manage all communications with guests and serve as the primary point of contact for guest inquiries, requests, and feedback, providing personalized assistance and support throughout the guest journey.
• Proactively address guest concerns or issues to ensure prompt resolution and satisfaction, demonstrating empathy and professionalism at all times.
• Implement guest feedback mechanisms and conduct regular surveys to gather insights and identify areas for improvement in our service offerings.
• Closely work with cross-functional teams within the company to ensure that our guests have an exceptional, enjoyable and memorable stay across our portfolio, driving customer delight and loyalty, generating repeat business and enhancing company's reputation.

Performance Tracking and Reporting:

• Monitor key performance indicators (KPIs) related to social media engagement, guest satisfaction, and brand sentiment.
• Prepare regular reports and presentations to communicate results, trends, and actionable insights to senior management.
• Utilize analytics tools and platforms to measure ROI, evaluate campaign effectiveness, and make data-driven decisions to optimize strategies.

Qualifications:

• Bachelor's degree in Marketing, Communications, Hospitality Management, or related field (Master's degree preferred).
• Proven experience (minimum 3 years) in social media marketing, community management, and guest relations, preferably within the hospitality or travel industry.
• Strong understanding of social media platforms, algorithms, and best practices for content creation, distribution, and engagement.
• Excellent communication skills, both written and verbal, with the ability to craft compelling narratives and interact effectively with diverse audiences.
• Creative mindset with a keen eye for design, aesthetics, and storytelling.
• Customer-centric approach with a genuine passion for delivering exceptional guest experiences.
• Ability to multitask, prioritize tasks, and thrive in a fast-paced, dynamic environment.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer), analytics platforms (e.g., Google Analytics, Facebook Insights), and CRM systems.
• Demonstrated leadership capabilities, including team management, collaboration, and strategic thinking.
• Flexibility to work evenings, weekends, and holidays as needed to accommodate guest inquiries and social media activities.

Benefits:

• Competitive salary commensurate with experience.
• Performance-based incentives and bonuses.
• Opportunities for professional development and career advancement.
• A dynamic and inclusive work environment with a passionate team of professionals.

How to Apply:

Interested candidates are encouraged to submit their resume and a cover letter outlining their qualifications, relevant experience, and why they are passionate about joining our team. Please include examples of previous social media campaigns or guest relations initiatives that you have led. Applications should be sent to with the subject line "Application: Manager - Social Media Marketing and Guest Relations"

ZenAway stays is an equal opportunity employer and values diversity in the workplace. We thank all applicants for their interest, but only those selected for an interview will be contacted