Digital Marketing Intern - Kolkata, India - Insights Node

Description

Insights Node is seeking a driven and dynamic Digital Marketing Specialist to join our innovative educational technology startup.

This role offers a unique opportunity to contribute to our mission of making quality education accessible to a wide audience through strategic and impactful digital marketing strategies.

As a Digital Marketing Specialist at Insights Node, you will play a crucial role in shaping our online presence, driving user engagement, and maximizing our reach.

Responsibilities:

• Develop and execute comprehensive digital marketing campaigns to promote Insights Node's courses, products, and brand identity.
• Create, curate, and optimize content for various digital channels, including social media platforms, blogs, newsletters, and website.
• Plan and manage paid advertising campaigns across platforms such as Google Ads, social media ads, and other relevant networks.
• Monitor and analyze key performance indicators (KPIs) to assess the effectiveness of marketing efforts and implement data-driven optimizations.
• Collaborate with the content team to ensure cohesive messaging and alignment of marketing initiatives with overall brand strategy.
• Identify emerging digital marketing trends, tools, and technologies to stay ahead of the curve and enhance campaign performance.
• Conduct market research and competitor analysis to inform marketing strategies and identify opportunities for growth.
• Manage and engage with Insights Node's online community, responding to inquiries, comments, and feedback in a timely and professional manner.
• Utilize SEO techniques to improve organic search rankings and drive relevant traffic to the Insights Node website.
• Stay informed about industry best practices and contribute innovative ideas to continuously improve digital marketing efforts.

Job Type:
Internship

Contract length: 3 months


Salary:
₹1, ₹3,000.00 per month


Benefits:

• Flexible schedule
• Work from home

Day range:

• Monday to Friday

Shift:

• Day shift

Supplemental pay types:

• Performance bonus

Travel requirement:

• No travel

Speak with the employer