Social Media Content Strategist - New Delhi, India - Canopus Media

Canopus Media

Verified Company

New Delhi, India

3 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Job Description:
We are looking for a creative Social Media Content Strategist to join our team.

As a Social Media Content Strategist, you will be responsible for developing and implementing effective strategies to optimize our brand's presence, engagement, and impact across various social media platforms.

Responsibilities:

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Content Strategy Development_**: Develop and execute comprehensive social media content strategies aligned with our brand objectives, target audience, and marketing goals.
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Content Creation_: Create engaging, high-quality content for social media platforms, including text, images, videos, infographics, and interactive media.
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Audience Research_: Conduct in-depth research to gain insights into our target audience's preferences, interests, and online behavior, leveraging these insights to inform content creation and strategy.
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Platform Management_: Manage and optimize our presence on various social media platforms, ensuring consistent brand voice and tone while maximizing reach and engagement.
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Content Calendar Management_: Develop and maintain a content calendar outlining the content strategy, key themes, and publication schedule, coordinating with cross-functional teams to ensure timely delivery.
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Performance Tracking and Analysis_: Monitor social media metrics, track campaign performance, and utilize analytics tools to measure the effectiveness of content strategies, making data-driven adjustments as needed.
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Community Engagement_: Foster meaningful interactions with our online community by actively responding to comments, messages, and inquiries, nurturing a positive brand image and customer relationships.
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Trend and Industry Monitoring_: Stay up-to-date with social media trends, emerging platforms, best practices, and industry news to identify opportunities for innovation and growth.

Salary:
₹20, ₹30,000.00 per month

Schedule: