American Educated Marketer/ Writer - Hyderabad, Telangana, India - Base8 Inc

Base8 Inc
Base8 Inc
Verified Company
Hyderabad, Telangana, India

1 month ago

Deepika Kaur

Posted by:

Deepika Kaur

beBee Recuiter
Description

Who We Are:


Base8 provides technology and business consulting services to companies throughout the US and Canada under the XOverture, Cure8, and Forte brands.

We like to work with businesses that are serious about scaling, risk management, and developing mature processes - ones that are looking for a modern, sophisticated, trustworthy, friendly, high-quality (yet still affordable) technology and business partner.


Who You Are:

We are currently seeking a talented and experienced American Marketing Director to join our team based in India. This individual will play a pivotal role in shaping and executing marketing strategies targeted primarily at the American market.


Responsibilities:

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Market Research and Analysis:

  • Conduct in-depth market research to understand trends, consumer behavior, and competitive landscape in the American market.
  • Analyze data and insights to identify opportunities for growth and market penetration.
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Strategic Planning:


  • Develop comprehensive marketing strategies aligned with the company's goals and objectives.
  • Collaborate with crossfunctional teams to integrate marketing plans into overall business plans.
-
Brand Management:


  • Lead efforts to build and maintain a strong brand presence in the American market.
  • Ensure brand consistency across all marketing channels and campaigns.
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Digital Marketing:


  • Utilize datadriven insights to optimize digital marketing performance.
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Content Creation:


  • Collaborate with content creators to develop compelling and relevant content for the American audience.
  • Ensure content aligns with the brand messaging and resonates with the target market.
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Campaign Execution:


  • Plan and execute marketing campaigns to drive brand awareness, lead generation, and customer acquisition.
  • Monitor campaign performance and adjust strategies as needed.
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Collaboration and Communication:


  • Liaise with the global marketing team to ensure consistency in messaging and branding.
  • Communicate marketing plans, results, and insights effectively to key stakeholders.
-
Budget Management:


  • Develop and manage marketing budgets, ensuring optimal allocation of resources.
  • Monitor expenses and provide regular budget reports.

Requirements:


  • Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.
  • Proven experience as a Marketing Director, preferably with a focus on the American market.
  • Strong understanding of American consumer behavior and market dynamics.
  • Exceptional strategic thinking and leadership skills.
  • Experience in digital marketing, brand management, and campaign execution.
  • Excellent communication and interpersonal skills.
  • Ability to thrive in a dynamic and fastpaced environment.
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