Marketing Executive Needed in An International - Bengaluru, Karnataka, India - EducoHire

EducoHire

Verified Company

Bengaluru, Karnataka, India

1 week ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Marketing Executive needed in a School in Bangalore.

(Immediate Joining).

Qualifications:
Bachelors degree in Marketing, Communications, Business Administration, or related field; Masters degree preferred.

Proven experience in marketing, preferably in the education sector or related industries.

Strong understanding of digital marketing principles, tools, and platforms.

Excellent communication, interpersonal, and leadership skills.

Ability to think creatively, strategically, and analytically.

Proficiency in marketing analytics and data-driven decision-making.

Demonstrated ability to manage multiple projects and deadlines effectively.

Commitment to the mission and values of the school.

Flexibility to work evenings and weekends as required for events and activities.

Key Responsibilities:

Develop Comprehensive Marketing Strategies:

Collaborate with school leadership to establish shortterm and longterm marketing goals aligned with the schools mission
Conduct market research and analysis to identify trends, competition, and opportunities for growth.
Develop comprehensive marketing plans encompassing digital marketing, traditional advertising, events, community engagement, and public relations.

Brand Management:

Oversee the schools brand identity, ensuring consistency across all communication channels and materials.
Develop and maintain brand guidelines and standards for internal and external use.
Implement strategies to enhance the schools reputation and visibility within the community and beyond.

Digital Marketing and Social Media Management:

Manage the schools social media accounts, creating engaging content, monitoring interactions, and responding to inquiries and feedback.
Analyze digital marketing metrics and leverage insights to optimize campaigns and improve ROI.

Enrollment and Admission Support:

Collaborate with the admissions team to develop marketing materials and strategies to attract prospective students and families.
Organize and participate in admission events, open houses, and school tours to showcase the schools offerings and facilities.
Track and analyze enrollment data and trends to identify areas for improvement and growth.

External Relations and Partnerships:

Cultivate relationships with local businesses, community organizations, educational partners, and media outlets to promote collaboration and sponsorship opportunities.
Represent the school at relevant industry events, conferences, and networking functions.
Seek opportunities for media coverage and press releases to highlight the schools achievements, programs, and events.

Budget Management:

Develop and manage the marketing budget, ensuring efficient allocation of resources to maximize impact and achieve objectives.
Monitor expenses, track ROI, and prepare regular reports for school leadership on marketing performance and initiatives

Marketing