Digital Marketing Executive - Kochi, India - Techbyheart Kochi

Techbyheart Kochi

Verified Company

Kochi, India

3 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Job description

JOB DESCRIPTION- DIGITAL MARKETING EXECUTIVE

Summary
The Digital Marketing Executive is the key person in charge of executing the company's digital marketing campaigns. He/she is involved throughout the campaign ideation, planning, implementation, measurement, and optimisation process. It is therefore essential that he/she has hands-on experience using various digital marketing platforms.

The Digital Marketing Executive works closely with the internal marketing team and/or digital agencies to achieve specific company objectives set by the Head of Marketing such as; increasing digital sales, lead generation, brand engagement, and conversions.

If you're looking to embark on a digital marketing career and want to find out what it entails, please join with us.

Roles and Responsibilities

Developing and implementing digital marketing strategies that align with overall business goals and objectives.
Conducting research and analysing data to identify trends, insights, and opportunities for improvement.
Creating and managing digital marketing budgets, tracking ROI and KPIs, and presenting performance reports to senior management.
Staying uptodate with the latest digital marketing trends and best practices, and integrating them into the company's marketing strategies.
Assist in the formulation of strategies to build a lasting digital connection with consumers
Plan and monitor the ongoing company presence on social media platforms.
Launch optimized online adverts through Google AdWords, Facebook, etc. to increase company and brand awareness.
Be actively involved in SEO efforts (keyword, image optimization, etc.)
Provide creative ideas for content marketing and update the website.
Collaborate with designers to improve user experience.
Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends, etc.)
Acquire insight into online marketing trends and keep strategies uptodate.
Conducting competitor analysis and market research to identify areas of opportunity and potential threats to the business.
Skills and experience in creative content writing.
Analytical mindset and critical thinking.
Excellent communication and interpersonal skills.

Preferred Skills

Excellent understanding of digital marketing concepts and best practices
Working knowledge of ad serving tools
Perfect knowledge of web analytics tools
Skills and experience in creative content writing
Analytical mindset and critical thinking
Excellent communication and interpersonal skills
Proven experience as Digital Marketing Executive or similar role
Bachelors' degree in Marketing or relevant field

Perks and Benefits:

Training and full support by giving you the knowledge and confidence needed for greatness
Salary: Best in company standard

Job Types:
Full-time

Schedule:
Day shift

Location: 3rd Floor Kohinoor Building Temple Road Elamkulam, PO, Kadavanthra, Kochi, Kerala 682020
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Salary:
₹10, ₹15,000.00 per month

Benefits: