Unica Campaign Executive - Thane, India - Merkle

Merkle
Merkle
Verified Company
Thane, India

6 days ago

Deepika Kaur

Posted by:

Deepika Kaur

beBee Recuiter


Description

Company Description:


This opportunity is within dentsu's integrated global capability that delivers world-class, agile services across the dentsu network - Dentsu Creative, Dentsu Media and Merkle.

In this role, you will be part of Merkle, enabling delivery of innovative data and technology solutions for Merkle's global brands.


Job Description:


Experience: - 8 Years**
Must Have Skills:
  • Unica Interact & Configurations
  • SQL, P-SQL, Triggers
  • Unica Workflows
  • Unica Offers
  • Unica Workflows

Good to Have:


  • Unica API
  • Any other MA platform
  • SFMC, Adobe
  • Any migrations to or from Unica


As a
Unica
Campaign Developer, you will be responsible for creating and maintaining customer journeys as part of our marketing automation programs.

You will be responsible for fully understanding details of client's data and Unica's marketing capabilities, ensuring clients receive accurately segmented, cleansed, formatted and ready-to-market data.


Key Responsibilities:


  • 5+ years of demonstrated experience working as part of large Information Technology (IT) teams partnering with clients/business groups to support complex Marketing campaign data environment (Must relevant Unica exp > 2yrs).
  • Proficiency with administration and development of Unica Campaign software modules (Campaign, Marketing Operations, MARS etc).
  • Experience with Unica Interact and its configurations.
  • Able to troubleshoot the various technical/functional issues related to Unica.
  • Strong handson SQL development and analytical skills with UNICA Triggers and Flowcharts Development.
  • Experience with Unica Procedures and Plan API.
  • Strong handson SQL development and analytical skills.
  • Previous marketing or marketing data mart experience, Unica experience.
  • ETL/SQL, BI, UNICA experience and Marketing background.
  • Effectively collaborates with the internal team including marketing, analytics, product management, delivery channels, risk and compliance.
  • Ability to interact with and communicate effectively with management.
  • Must be able to manage multiple tasks simultaneously and work with crossfunctional teams in a dynamic, fastpaced environment.
  • Good analytical skills, quick learner, team player.
  • Act as a mentor for Junior Developers and offshore teams.
  • Excellent communication skills and knowledge of Agile methodology.

Qualifications:

  • Bachelor's or Master Degree in Computer Science with >= 5 years of IT experience
  • Relevant Unica Experience >= 2 yrs

Additional Information:

  • Understanding of best practices, framework, and design principals in at least 2 of the following areas:
  • SQL / PL -SQL
  • UNIX / LINUX

More Information:

Our Culture:
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Students & Recent Graduates:
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Experienced Hires:
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