Am - Analytics - Noida, India - Genpact

Genpact

Verified Company

Noida, India

2 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

_With a startup spirit and 90,000+ curious and courageous minds, we have the expertise to go deep with the world's biggest brands—and we have fun doing it. We dream in digital, dare in reality, and reinvent the ways companies work to make an impact far bigger than just our bottom line. We're harnessing the power of technology and humanity to create meaningful transformation that moves us forward in our pursuit of a world that works better for people. Now, we're calling upon the thinkers and doers, those with a natural curiosity and a hunger to keep learning, keep growing., People who thrive on fearlessly experimenting, seizing opportunities, and pushing boundaries to turn our vision into reality. And as you help us create a better world, we will help you build your own intellectual firepower. Welcome to the relentless pursuit of better._
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_This role requires a highly specialist skill set and deep familiarity with the Genpact Marketing Technology stack. _

_The Digital Performance Analyst is responsible for all reporting and analytics pertaining to the effectiveness and ROI of our Digital Marketing efforts, spanning the website, paid media, social and search, which together constitute a primary means of communication between Genpact and its prospects, clients, talent, and other interested parties._

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_The role is highly specialized and requires significant time and internal resource time/cost to get up to speed and run at full capacity with a 100% skill match_

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_With upcoming privacy regulations and end of cookies on websites (2023), this role is critical to our ability to adapt our digital tracking and measurement capabilities - integrated across all martech systems - to maintain the required levels of insight against our marketing spend. _
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_Qualifications we seek in you_:**_
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_Proficient in Digital targeting and analytics tech including: Google Analytics, DOMO, 6Sense, Hotjar and Bizable or equivalent tools (google analytics certification required)_

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_Deep domain knowledge and experience of Digital Marketing techniques for both building reputation and creating and converting demand

Including:
Paid Media, Search (paid and SEO), Social (paid and organic), Web_

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_Performance Marketing expert capable of leading end-to-end reporting and analytics capability across all digital channels, providing integrated, actionable insights to optimize performance and improve client engagement and Marketing ROI._

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_Our integrated digital marketing approach (web, search, paid and social) serves as a primary source of information about Genpact to a large number of clients and prospects, along their buying journey. _

_The increasingly complexity of the infrastructure required to support digital marketing has also increased the technology integration workload in which this role will be heavily involved._
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_Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. _

_Genpact is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation. For more information, visit _

_. Follow us on _

_Twitter_

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_Facebook_

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_LinkedIn_

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_YouTube_

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Job_**_Assistant Manager_

_ Primary Location__India-Noida_

_ Schedule__Full-time_

_ Education Level__Bachelor's / Graduation / Equivalent_

_ Job Posting__Feb 24, 2023, 2:28:17 AM_

_ Unposting Date__Ongoing_