Brand Strategist - Delhi, Delhi, India - InstaServ India Pvt. Ltd.

Deepika Kaur

Posted by:

Deepika Kaur

beBee Recuiter


Description

Responsibilities:


  • Conduct comprehensive brand audits to assess current brand positioning, strengths, and areas for improvement.
  • Develop strategic brand positioning recommendations based on market research and analysis.
  • Create brand identity elements such as logos, color palettes, and typography guidelines.
  • Craft brand messaging frameworks and brand voice guidelines for consistency across channels.
  • Develop brand activation plans including marketing campaigns (Google Ads, Facebook Ads, LinkedIn Ads and etc.), events, and promotions.
  • Provide guidance on digital branding strategies, including website design and social media presence.
  • Monitor and analyze brand performance metrics to track the effectiveness of brand strategies.
  • Stay uptodate with industry trends and best practices in branding and marketing.

Qualifications:


  • Bachelor's degree in Marketing, Communications, Business Administration, or related field (Master's degree preferred).
  • Proven experience (X years) working in brand consulting, marketing, or a related role.
  • Strong understanding of brand development principles and strategies.
  • Excellent analytical skills with the ability to interpret data and draw actionable insights.
  • Creative thinking and problemsolving abilities.
  • Proficiency in branding software/tools such as Adobe Creative Suite, Canva, etc.
  • Strong communication and presentation skills.
  • Ability to work effectively in a collaborative team environment.
  • Certification in brand management or related areas is a plus.

Job Types:
Full-time, Permanent


Pay:
₹16, ₹37,924.92 per month


Benefits:


  • Paid time off

Schedule:

  • Day shift
  • Fixed shift
  • Monday to Friday
  • Morning shift

Supplemental pay types:

  • Shift allowance

Education:


  • Bachelor's (preferred)

Experience:


  • Digital marketing: 2 years (preferred)
Google Ads: 1 year (preferred)
Facebook Advertising: 1 year (preferred)

  • Lead generation: 1 year (preferred)

Language:


  • English (preferred)

Work Location:
In person

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