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    Senior Content Writer - Bengaluru, India - Blufig Digital Private Limited

    Blufig Digital Private Limited
    Blufig Digital Private Limited Bengaluru, India

    2 weeks ago

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    Description

    AbouttheCompany


    Blufigis a fast growing B2B marketing agency with customers across 4continents.

    Aspecialist agency Blufig exclusively works with B2B tech companiesto help them realize their digital aspirations. 130 brands trustBlufig to execute their marketingprograms.


    Belowis the detailed description for the saidjob.


    Asa Content Writer your primary role is to contribute to brandprojects by crafting compelling digital experiences. Yourresponsibilities include efficient project management collaborativeidea generation with the team and a genuine passion for contentcreation. You will be working across various platforms to enhanceengagement and encourage positive customerinteractions.

    KeyResponsibilities:

    • Yourkey task is to formulate a content strategy aligned with thecustomer s brands vision andgoals.
    • Thisstrategy should extend across a multitude of platforms includingFacebook Twitter YouTube Google Pinterest Instagram andMobile.
    • Youwill be required to create strategic content that upholds theagencys creativestandards.
    • Stayupdated on digital and new tech industry trends and competitorofferings to identify potential business opportunities and enhancethe value proposition forcustomers.
    • Fosterinnovation and creativity in the brands you workwith.

    AccountExecution

    Yourresponsibilities in this domain revolve around the creation ofcampaign content on diverse digital platforms such as FacebookTwitter YouTube Google Pinterest and Instagram. You will berequired to conduct comprehensive research to gather relevantmaterial for interactive contentdevelopment.

    • Developinventive solutions including content management and maintenancefor the brands digitalplatforms.
    • Generateexcitement and interest around the brand its product promotionslaunches and sponsoredevents.
    • Utilizeanalytics to assess and monitor the campaigns effectivenessconsidering aspects like community engagement website trafficconversations lead generation andconversions.


    Requirements

    • Youshould possess 35 years of experience in advertising or marketingagencies.
    • Abackground in journalism or mass communication ispreferred.
    • Highlevels of accountability are vital given the critical nature of therole in our smallteam.
    • Innovationshould be your second nature as theres ample scope forcreativity.
    • Youare expected to be a creative thinker who can work independentlywith minimalsupervision.
    • Proficiencyin the English language is a must and the ability to rephrasecontent isessential.
    • Knowledgeor experience in social mediabased content discovery will be anadvantage


    Benefits

    • PaidLeaves
    • HealthInsurance


    * Bachelor's degree in graphic design or equivalent agencyexperience preferred. * 4-5 years of professional graphic designexperience. * Strong portfolio showcasing a variety of designprojects. * Proficiency in Adobe Creative Suite (Illustrator,Photoshop, Figma/XD). * Strong communication, conceptual thinking,typography skills, and design skills * Attention to detail andability to work independently. * Knowledge of current design trendsand best practices.
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