Fashion Marketing Coordinator - Bilaspur, India - GOOD WAY INDIAN FASHION PRIVATE LIMITED
4 days ago
Description
Responsibilities:
- Develop and execute marketing strategies and campaigns to promote fashion products or brands.
- Conduct market research to identify consumer trends, competitor activities, and new market opportunities.
- Collaborate with the creative team to develop compelling marketing materials, including digital content, advertisements, and promotional collateral.
- Manage and coordinate fashion events, such as fashion shows, product launches, and press events.
- Oversee social media presence and develop engaging content to build brand awareness and drive customer engagement.
- Work closely with crossfunctional teams, including sales, product development, and retail, to align marketing efforts with business objectives.
- Monitor and analyze marketing performance metrics, such as sales data, website traffic, and social media engagement, to evaluate campaign effectiveness and identify areas for improvement.
Qualifications:
- Proven experience in fashion marketing, preferably within the fashion industry.
- Strong understanding of consumer behavior, market research, and fashion industry trends.
- Proficiency in digital marketing strategies, including social media, content marketing, and influencer marketing.
- Excellent communication skills, both written and verbal, with the ability to create compelling marketing materials.
- Creative mindset with the ability to think strategically and develop innovative marketing campaigns.
- Strong analytical skills with the ability to interpret data and make datadriven marketing decisions.
Salary:
₹25, ₹35,000.00 per month
Benefits:
- Provident Fund
Schedule:
- Day shift
- Monday to Friday
Supplemental pay types:
- Performance bonus
Experience:
- total work: 1 year (preferred)
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