Social Media Executive - Gurugram, Haryana, India - HRsimpli
1 week ago
Description
Job descriptionJob description
We are seeking a highly skilled and creative Content Specialist to join our dynamic marketing team.
As a Content Specialist, you will play a crucial role in creating and managing engaging and informative content that aligns with our brand& voice and objectives.
Your responsibilities will include developing written materials, producing multimedia content, and optimizing content for various digital platforms.You will collaborate with cross-functional teams to ensure the consistent delivery of compelling content that drives brand awareness, audience engagement, and lead generation.
Responsibilities:
Content Creation:
Develop and produce high-quality, original, and compelling content, including but not limited to blog posts, articles, social media posts, info-graphics, videos, and other multimedia formats.
Content Strategy:
Collaborate with the marketing team to develop content strategies that align with the company marketing goals, target audience, and brand positioning.
SEO Optimization:
Implement SEO best practices to optimize content for search engines, ensuring increased visibility and organic traffic.
Social Media Management:
Manage and maintain the company's social media accounts, regularly posting engaging content and responding to comments and messages.
Content Calendar:
Develop and maintain an editorial content calendar to ensure a consistent and timely content publishing schedule.
Market Research:
Stay up-to-date with industry trends, competitor activities, and emerging content formats to recommend innovative and effective content ideas.
Analytics and Reporting:
Monitor content performance using analytics tools, track key performance indicators (KPIs), and provide regular reports on content engagement and audience behavior.
Collaboration:
Work closely with designers, videographers, and other team members to produce multimedia content that aligns with the brand's visual identity and messaging.
Content Compliance:
Ensure all content adheres to legal and ethical guidelines, copyright laws, and company policies.
Salary:
₹300, ₹500,000.00 per year
Benefits:
- Paid sick time
- Paid time off
Schedule:
- Day shift
Supplemental pay types:
- Yearly bonus
Experience:
- Social media marketing: 2 years (preferred)
- Content creation: 2 years (preferred)
Work Location:
In person
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