seo - Pune, Maharashtra, India - Sphinx Solutions
Description
Experience :
Minimum 2 Years (with Experience in Keyword Ranking Improvement)
Responsibilities:
- Keyword Research and Analysis:
- Conduct thorough keyword research to identify highvalue keywords relevant to the business and target audience
- Analyze keyword performance metrics and trends to optimize content strategy and improve organic search rankings
On-Page SEO Optimization:
- Optimize website content, including meta tags, headings, and image alt text, for targeted keywords
- Implement onpage SEO best practices to improve website visibility and search engine rankings
Off-Page SEO Strategies:
- Develop and execute offpage SEO strategies, including link building and outreach campaigns, to improve website authority and ranking
- Identify relevant opportunities for guest posting, content syndication, and other offpage optimization tactics
Technical SEO Audit and Implementation:
- Conduct technical SEO audits to identify and resolve issues that may affect website performance and search engine rankings
- Implement technical SEO recommendations, including site speed optimization, mobile responsiveness, and schema markup
Performance Monitoring and Reporting:
- Monitor website performance using SEO analytics tools and platforms to track keyword rankings, organic traffic, and other key metrics
- Prepare regular reports and analysis of SEO performance, highlighting achievements, areas for improvement, and actionable insights
Requirements:
- Bachelor's degree in Marketing, Communications, Computer Science, or a related field.
- Minimum of 2 years of experience in SEO, with a focus on keyword ranking improvement.
- Proven track record of successfully optimizing websites for search engines and achieving measurable results.
- Indepth knowledge of SEO best practices, search engine algorithms, and ranking factors.
- Experience with SEO tools such as Google Analytics, Google Search Console
- Excellent communication skills, both written and verbal, with the ability to explain technical concepts to nontechnical stakeholders.
- Creative thinking and problemsolving abilities to develop innovative SEO strategies and tactics.
- Strong attention to detail and the ability to prioritize tasks and meet deadlines in a fastpaced environment.
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