PPC Executive - Mohali, India - Rudra Innovative Software Pvt Ltd

Deepika Kaur

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Deepika Kaur

beBee Recuiter


Description
We are looking for a PPC (Pay Per Click) Executive to run PPC campaigns and monitor paid search budgets.


Responsibilities-

  • Participate in forming effective paid search strategies
  • Launch and optimize various PPC campaigns
  • Oversee accounts on search platforms (e.g. Google AdWords, Bing)
  • Be involved in keyword selection and audience targeting
  • Monitor budget and adjust bids to gain better ROI
  • Track KPIs to assess performance and pinpoint issues
  • Produce reports for management (e.g. dashboards)
  • Write attractive and concise copy for adverts
  • Suggest and develop new campaigns across multiple channels
  • Maintain partnerships with PPC ad platforms and vendors
  • Find ways to reduce risk of click fraud
  • Keep updates of PPC and SEM trends.

Requirements-

ONLY WORK FROM OFFICE

  • Minimum 1 year proven experience as a PPC Executive
  • Experience in data analysis and reporting
  • Knowledge of SEO and digital marketing concepts
  • Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred
Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.) Understanding of HTML and XML is a plus

  • Proficient in MS Office (particularly Excel)
  • Excellent communication skills.

Job Types:
Full-time, Regular / Permanent


Salary:
₹20, ₹40,000.00 per month


Benefits:


  • Flexible schedule
  • Health insurance
  • Leave encashment
  • Provident Fund

Schedule:

  • Day shift
  • Morning shift

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