Digital Marketer - Ludhiana, India - BM CLOUD CONSULTANCY

BM CLOUD CONSULTANCY
BM CLOUD CONSULTANCY
Verified Company
Ludhiana, India

1 week ago

Deepika Kaur

Posted by:

Deepika Kaur

beBee Recuiter


Description

Job Role:
Paid Marketing Lead/ Digital Marketer


Job Location:
Ludhiana/Mohali


Experience:
3-5 yrs


Education Required:
B.Tech/B.E. in Computers, BCA, BSCIT, and MBA (Sales &
Marketing)

PG:
MCA inComputers, MS/M.Sc (Computer Science)


Responsibilities:


  • Develop and execute the company's paid marketing strategy, including creating and
managing campaigns across multiple channels.

  • Monitor and optimize campaigns to ensure maximum ROI and achieve KPIs.
  • Conduct competitive analysis to identify new opportunities and stay ahead of industry
trends.

  • Collaborate with the creative team to develop compelling ad copy, images, and
landing pages.

  • Analyze campaign performance and generate reports to communicate results to
stakeholders.

  • Continuously test and improve ad creatives, targeting, and bidding strategies to
improve campaign performance.

  • Work with crossfunctional teams, including sales, product, and analytics, to align
paid marketing efforts with business goals.

  • Manage and grow relationships with external agencies and vendors.

Must-Have Skills:


  • Proven experience in paid marketing, with a strong track record of success in
managing and optimizing campaigns across multiple channels.

  • Strong analytical skills, with the ability to analyze and interpret data to identify
trends, insights, and opportunities for improvement.

  • Knowledge of industrystandard tools and platforms, including Google Ads,
Facebook Ads, LinkedIn Ads, and other advertising platforms.

  • Excellent communication skills, with the ability to articulate complex ideas in a clear
and concise manner.

  • Strong project management skills, with the ability to manage multiple campaigns and
priorities simultaneously.

  • Experience with A/B testing, conversion rate optimization, and landing page
optimization.

  • Creative thinker, with the ability to develop innovative and compelling ad copy and
visuals.

  • Ability to work independently and as part of a team in a fastpaced, dynamic
environment.


Good to have skills:


  • Familiarity with marketing automation platforms such as HubSpot, Marketo, or
Pardot

  • Knowledge of search engine optimization (SEO) best practices and how it intersects
with paid search

  • Understanding of UX/UI design principles to help create effective landing pages and
ad creative

  • Familiarity with ecommerce and online shopping platforms such as Shopify,
Magento, or WooCommerce

  • Proficiency in Excel or Google Sheets for data analysis and reporting purposes.

Job Types:
Full-time, Regular / Permanent


Salary:
₹50, ₹70,000.00 per month


Schedule:

  • Day shift
  • Fixed shift
  • Monday to Friday
  • Morning shift

Ability to commute/relocate:

  • Ludhiana, Punjab: Reliably commute or planning to relocate before starting work (required)

Education:


  • Bachelor's (preferred)

Experience:


  • Digital marketing: 4 years (preferred)
- total work: 4 years (preferred)


Speak with the employer

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