SEO Executive - Ahmedabad, India - ICON TECHSOFT PVT. LTD.
Description
Core SEO responsibilities include keyword research, on-page optimization and link building. Core PPC responsibilities include strategy, tactical execution, continuous improvements, and reporting of all PPC campaigns.Primary Duties & Responsibilities:
- Perform full keyword research and develop related strategies
- Build & optimize PPC campaigns
- Define, monitor, and analyze trends
- Develop paid search strategy and determine KPIs for each recommendation
- Communicate effectively across the organization, internally and externally
- Actively test and analyze targeting criteria (keywords and audiences), ad creatives, landing pages, and bid strategies to drive results in line with campaign goals
- Actively work to improve site speed and page ranking
- Communicate performance results and strategy recommendations
- Identify and maximize new opportunities for growth
- Think creatively to develop innovative tactics and strategies that drive results
- Follow industry trends, drive innovation, and contribute to case studies, blog articles, and training
- Contribute to projects, process changes, and rollouts
- Learn from our staff of industry experts and multiple elearning resources
- Create monthly and quarterly business reviews & other executivefacing presentations that outline performance, insights from testing, and key strategic opportunities
Desired Qualifications & Requirements:
- Reliability, high energy, and great work ethic are a must
- Desire to never stop learning is a must
- Proficient in Google, Facebook, and Instagram Ads manager
- Proficient in digital analytics platforms (e.g. Google, Databox, Lucky Orange, etc.)
- Experience with technical SEO (e.g. able to implement structured markup, provide detailed instructions for handling server errors and poor page speed, etc.)
- A proven track record of driving results (SERP rank, traffic, engagement, and conversions) is a plus
- Knowledge of multiple CMS platforms (e.g. HubSpot and WordPress)
- Working knowledge in Javascript, HTML, and other programming languages as it pertains to SEO
- Proficient in Google Docs, Sheets, Excel.
Salary:
₹15, ₹50,000.00 per month
Schedule:
- Day shift
- Monday to Friday
- UK shift
- US shift
Experience:
- SEO: 1 year (preferred)
- PPC
- total work: 1 year (preferred)
Speak with the employer
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