- Conduct market research to understand customer needs, preferences, and trends in the adult diaper industry.
- Analyze competitor products and market positioning.
- Marketing Strategy:
- Develop and implement comprehensive marketing strategies to promote adult diaper products.
- Define target audiences and create compelling marketing messages.
- Establish and maintain a strong brand presence for Health and Hygiene products.
- Develop and communicate a unique value proposition.
- Plan and execute product launches, including market positioning, promotional activities, and advertising campaigns.
- Collaborate with the sales team for effective product distribution.
- Digital Marketing:
- Develop and manage digital marketing campaigns, including social media, email marketing, and online advertising.
- Utilize digital platforms to engage with customers and gather feedback.
- Work with advertising agencies, designers, and other marketing partners to create impactful marketing materials.
- Ensure consistent brand messaging across all channels.
- Identify opportunities for market expansion and new customer segments.
- Collaborate with sales and distribution teams to enter new markets.
- Develop and implement customer engagement programs, including loyalty programs and customer feedback mechanisms.
- Monitor customer satisfaction and address issues proactively.
- Develop and manage the marketing budget, ensuring effective allocation of resources.
- Monitor campaign performance against budgetary constraints.
- Provide regular reports on marketing performance, including key metrics and ROI analysis.
- Analyze market trends and adjust marketing strategies accordingly.
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in marketing, with a focus on consumer products, preferably in the healthcare or hygiene industry.
- Strong understanding of digital marketing channels and tools.
- Excellent communication and interpersonal skills.
- Creative mindset with the ability to think strategically.
- Proven ability to lead and collaborate with cross-functional teams.
- Office-based work with occasional travel for industry events and meetings.
- Fast-paced and dynamic environment.
- Flexible working hours to accommodate campaign schedules and deadlines.
- Provident Fund
- Day shift
- Performance bonus
- Bachelor's (Preferred)
- Client Management: 1 year (Preferred)
- total work: 1 year (Preferred)
- Marketing: 1 year (Preferred)
- Tuticorin/Nagercoil Tamil Nadu (Required)
- Tuticorin/Nagercoil, Tamil Nadu: Relocate before starting work (Required)
-
Field Marketing
5 hours ago
ONDEZX GROUPS Nagercoil, IndiaReaching Home & Business segment customers in Kanyakumari Dist to get orders for CCTV · - Getting orders for Website Design, Web Development & Customized Software Development · - Promoting our Digital Marketing Business among Educational, Industrial & Commercial clients · - Devis ...
-
Content Writer
1 day ago
ONDEZX GROUPS Nagercoil, IndiaProven content writing or copywriting experience. · - Working knowledge of content management systems. · - Bachelor's degree in communications, marketing, English, journalism, or related field. · - Excellent writing and editing skills. · - The ability to work in a fast-paced envi ...
-
Content Writer
1 day ago
REDOT Solutions Pvt Ltd Nagercoil, IndiaJOB DESCRIPTION: · **Qualification**: Any degree. · **Experience**: 1+ years · - Excellent written communication skills · - Immaculate understanding of grammar · - Ability to conduct accurate research · - Understanding of marketing and branding · - Knowledge of social media trend ...
-
Admission Coordinator
5 hours ago
Shikshadarpana Nagercoil, India1. Generate admissions by maintaining a continuous influx of data by conducting Above The Line (ATL) & Below The Line (BTL) marketing activities such as · - seminars in schools, open seminars in town & residential spots within a specified territory. · 2. Contribute towards set ta ...
-
Admission Supportive Cordinator
1 day ago
Shikshadarpana Nagercoil, India1. Generate admissions by maintaining a continuous influx of data by conducting Above The Line (ATL) & Below The Line (BTL) marketing activities such as · - seminars in schools, open seminars in town & residential spots within a specified territory. · 2. Contribute towards set ta ...
-
Customer Relations Representative
5 hours ago
ALMIGHTY WELLNESS PRIVATE LIMITED - Franchise of NATURALS Salon Nagercoil, India**Work Experience : Fresher / Experienced** · Qualification : Any Degree / UG / PG / Diploma In Beautician / Diploma in Office Management / Salon & Spa management, Etc · Prefered Location **:Nagercoil** · Job Location : Nagercoil, Marthandam · Gender : Male / Female · Timing : Sh ...
-
Digital Marketing Intern
3 days ago
Digit Info Solutions Nagercoil, India InternshipSHIPJob Description: Digital Marketing Intern · Position Summary: · As a Digital Marketing Intern, you will play a vital role in supporting the digital marketing team with various tasks and projects related to online marketing campaigns and strategies. You will have the opportunity t ...
-
Search Engine Optimization
3 days ago
feathersoftwares Nagercoil, India Full timeSEO/SMO/Brand Management/Content writing/Social Media Marketing · Industry: Internet / E-commerce Functional Area: Marketing, Advertising, MR, PR, Media Planning Role · Category: Online/Digital Marketing · Role: Search Engine Optimization · Social media analytics and handling · W ...
-
SEO Digital Marketing
3 days ago
Expertia ATS Nagercoil, India Full timeManaging all SEO operations, including content strategy, link building, and keyword strategy, to improve ranks throughout all primary search engines. · Constantly find new keywords and expand and improve your keyword strategy. · Identify SEO keywords to utilize on the brand's web ...
-
Digital Marketing Trainee
3 days ago
Digit Info Solutions Nagercoil, India Full timePosition Overview: · As a Digital Marketing Trainee, you will be responsible for assisting the digital marketing team in various tasks and gaining hands-on experience in digital marketing strategies, campaigns, and tools. This entry-level role is ideal for individuals who are pas ...
-
Sales Marketing Executive
3 days ago
Digit Info Solutions Nagercoil, India Full timeDevelop and implement sales and marketing strategies to drive business growth and achieve revenue targets. · Identify and prospect new customers through various channels, including cold calling, networking, social media, and industry events. · Build and maintain strong relationsh ...
-
Content Writer
3 days ago
Expertia ATS Nagercoil, India Full timeBachelor's degree in communications, marketing, english, journalism, or related field. · Proven content writing or copywriting experience. · Working knowledge of content management systems. · A portfolio of published articles. · Excellent writing and editing skills. · The ability ...
Marketing Manager - Nagercoil, India - CIEL HR Services
Description
As a Marketing Manager specializing in Healthcare Hygiene , you will lead the development and execution of marketing strategies to drive awareness, engagement, and sales of adult diaper products. This role involves market research, brand positioning, and collaboration with cross-functional teams to meet business objectives. You will play a crucial role in shaping the market presence and perception of Healthcare Hygiene products.
Key Responsibilities:
Market Research:
Brand Positioning:
Product Launches:
Collaboration with Agencies:
Market Expansion:
Customer Engagement:
Budget Management:
Reporting and Analysis:
Qualifications:
Working Conditions:
The Marketing Manager for Health and Hygiene plays a pivotal role in shaping the market presence of Products driving brand awareness, and contributing to the success of the business in the healthcare and hygiene sector.
Job Types: Full-time, Permanent
Salary: ₹20, ₹40,000.00 per month
Benefits:
Schedule:
Supplemental pay types:
Education:
Experience:
Ability to Commute:
Ability to Relocate:
Work Location: In person
*Speak with the employer*
Edit job
Open
View public job page