Gm Marketing - Ludhiana, India - Damsun India
Description
Key Responsibilities:
- Develop and execute the company's overall marketing strategy to drive growth and increase brand awareness
- Manage and mentor the marketing team, including setting performance objectives, providing feedback, and identifying development opportunities
- Collaborate with crossfunctional teams, including sales, product development, and operations, to develop and execute integrated marketing campaigns
- Develop and manage the marketing budget and track the return on investment of marketing initiatives
- Conduct market research and analysis to stay uptodate with industry trends and identify opportunities for growth
- Manage relationships with external vendors, such as advertising agencies and event planners, to ensure the successful execution of marketing initiatives
- Ensure compliance with brand guidelines and legal requirements for all marketing activities
Qualifications:
- Bachelor's degree in marketing, business, or a related field; Master's degree preferred
- 10+ years of experience in marketing, including at least 5 years in a leadership role
- Proven track record of developing successful marketing campaigns and driving business growth
- Strong leadership and management skills, with the ability to motivate and develop a highperforming team
- Excellent communication and collaboration skills, with the ability to work effectively with crossfunctional teams
- Analytical skills and ability to use data to make informed decisions
- Experience managing budgets and tracking return on investment
- Strong knowledge of digital marketing channels and tools
- Familiarity with branding guidelines and legal requirements for marketing activities
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