Digital Marketing Executive - India - URC Infotec
1 week ago
Description
Exp: 2 to 7 years.
- Should have hands on experience with setting up CRM and Marketing Automation Tools such as mailchimp, hubspot.
- Experience in running paid ad campaigns.
- Should have good skills on Excel or Google Sheets.
- Should have used tools like HubSpot CRM, LeadSquared, Aweber, GetResponse.
- Should have experience in managing social media for brands on main channels:
Would be responsible to:
- Creating and executing multiple types of digital marketing campaigns, including lead generation and brand awareness.
- Basic Knowledge and understanding of website design and development.
- Experience using a CMS system such as Word press.
- Applied knowledge of online metrics tools such as google analytics and reporting.
- Monitor and evaluate endtoend campaign performance, looking at open rates, CTRs, conversion metrics, and revenue.
- Identify opportunities to optimize existing campaigns (A/B testing, targeting, creative, messaging), implement those ideas, and track and report on results.
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