Retention Executive- D2c - Mumbai, Maharashtra, India - 2020Technologies
Description
Required Skills:
Excellent Communication,Google Analytics,A/B Testing Familarities,CRM,Creating Journeys
Description
Location - Delisle Rd, Lower Parel West, Mumbai, Maharashtra 400013
Overview:
As a Retention Executive/ Asssistant Manager, you will be responsible for developing and executing strategies to maximize customer retention and loyalty.
- driven insights to increase repeat user revenue & customer lifetime value. This role requires a blend of analytical skills, creativity, and a deep understanding of customer psychology to drive engagement and loyalty.
Responsibilities:
1) Customer Segmentation and Analysis:
- Conduct thorough analysis of customer data to identify key segments.
- Utilize data insights to enhance the overall customer experience and satisfaction.
2) Retention Campaign Planning and Execution:
- Design and implement retention campaigns across various channels
- Planning and creating automated user journeys for effective communication
- Create compelling content and messaging to resonate with different customer segments.
- Collaborate with crossfunctional teams to ensure seamless execution of campaigns.
3) Feedback and Surveys:
- Implement customer feedback loops to gather insights and understand pain points.
- Utilize surveys and other feedback mechanisms to improve customer satisfaction and address issues proactively.
4) Analytics and Reporting:
- Regularly analysecampaign performance and customer metrics to measure success.
- Provide detailed reports and insights to senior management.
5) Cross-functional Collaboration:
- Work closely with product, sales, and customer support teams to align retention strategies with overall business goals.
- Collaborate with marketing teams to ensure consistency in messaging and branding.
Requirements and skills
- Familiarity with A/B testing methodologies.
- Knowledge of ecommerce, subscriptionbased models, or relevant industries.
- Proficiency in using analytics tools such as Clever Tap, Web Engage, Mo Engage (or similarCRM's) Tableau, Google Analytics, Excel
Qualifications
- Bachelor's degree in Marketing, Business, or a related field; Master's degree is a plus.
- Minimum 1 years of experience in CRM or a similar role
- Proven experience in retention marketing or a similar role.
- Strong analytical skills with the ability to interpret data and draw actionable insights.
- Experience with customer segmentation and targeting strategies.
- Excellent communication and interpersonal skills.
- Proficiency in marketing automation tools and customer relationship management (CRM) systems.
- Creative mindset with the ability to think strategically and execute tactically.
Preferred from D2C Brands
Salary:
₹400, ₹600,000.00 per year
Schedule:
- Day shift
Application Question(s):
- have you worked with a d2c brand?
Experience:
- Customer retention: 2 years (required)
Work Location:
In person
More jobs from 2020Technologies
-
Social Media Executive- Skin Care
Mumbai, Maharashtra, India - 2 weeks ago
-
Marketplace Ads Associates- B2C Ecomerce
Mumbai, Maharashtra, India - 2 weeks ago
-
Education Counselor
Chennai, India - 2 weeks ago
-
Inside Sales Executive
Noida, India - 1 day ago
-
Tellecaller
Madhapur, Hyderabad, Telangana, India - 2 weeks ago
-
Inside Sales Executive
Sultanpur, Delhi, Delhi, India - 2 weeks ago