Marketing Coordinator - Noida, India - Stefanini, Inc

Stefanini, Inc

Verified Company

Noida, India

2 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Marketing Coordinator - India

This marketing position will be focusing on supporting the marketing needs of the India market and keep a direct communication with US marketing team providing information about all activities in India.

As a marketing specialist this position is an extension of the US marketing team in India, the main responsibilities are:

Act as a brand guardian
Support the recruiting team
Responsible for Communication: internal and external for the India market
Adapt some creative assets working directly with the design team
Support on local activities related to social responsibility

We are looking for a marketing coordinator to oversee the marketing activities that will be implemented in India; coordinate and follow up on local, regional, and global projects.

Oversee the needs of the India market and act as an extension of the marketing department locally, keeping a close communication between India and NA activities.

Brand Guardian

Act as a Brand Guardian, build brand awareness and generate brand visibility, help create Stefanini's brand image: a uniform, credible and consistent brand.

Coordinate the implementation of the Brand Guideline on any external and internal material, reinforcing Stefanini brand image and positioning locally.

Help make the Stefanini brand known
Communicate the brand values and build the brand perception
Make Stefanini an aspirational place to work
Demonstrate that Stefanini has a strong digital talent hub with highly skilled professionals

Recruiting Support
Provide corporate and solutions information for our recruite team.

Explain Stefanini Brand Position and differentiator
Corporate culture, work environment and benefits: employees voice, Stefanini entrepreneur mindset, we act to impact, we work with a purpose, we aim employees to constantly obtain more knowledge and upskilling
Give constant mkt support to recruiters to sell Stefanini as the best place to work
Space 8 work with SMEs to create new materials about our innovation ecosystem and the jobs of the future
Inform about mkt campaigns and new mkt assets corporate, branding and solutions

Communication
Work on give digital visibility to Stefanini content, internally and externally.

We are constantly creating several material materials to communicate Stefanini brand values, why it's the best place to work, and formed by digital talents working on the leading-edge projects.

External Communication

Advertising Campaigns work with the Regional creative team to produce and implement the global Workforce campaign adapted to the local market;
Media Plan work with Reginal Paid Media Specialist to create efficient media plans considering local relevant event: digital and traditional medias;
Organic Social Media work with the Social Media Specialist to create the weekly digital agenda with local, regional and global posts; Supervise social media outreach (LinkedIn, YouTube, Twitter, Facebook and Instagram).
Supervise social media outreach
Employee Advocacy Campaign incentive employees to engage on main activities / projects: employee newsletter, internal events, work on employee videos, etc.;
Innovation, Join Space 8
Digital Talents work on content with the presales and delivery teams for the website
Website support on the content creation and updates for the India website pages
PR & Awards & Surveys support the regional team with local content
Events: support the communication and branding for internal events, college partnership and job fairs

Internal Communication

Extend the "Stefanini Entrepreneur Mindset" and "We are Stefanini" in the local workplace
Implement the "Stefanini tone of voice" within the India work environment
Work on Endomarketing Campaigns extend and reassure the proper local communication of the internal campaigns, following the regional guidelines.
Engaging employees to participate on internal projects: "We are Stefanini" Campaign, advertising Campaigns, film employees videos, and knowledge videos
Career Path &

Knowledge Support:
support the creating of content for projects like: Stefanini University, Empower by Knowledge, Internship Program and others

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Social Responsibility & Community Impact

Support on the implementation of activities under the the "Stefanini Institute" positioning
Bring ideas to support the local communities and work on communication and social visibility for the new projects

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Position - Full Time

Location - India - Noida office

Work Hours - 12 PM IST to 8 PM IST

Requirement - 3+ year experience & bachelor's degree

Reporting - Global Marketing VP

What You Bring to the Team

Proven leadership capability, aptitude to visualize content creation and insight ideas
The ability to work in a structured, organized way, bringing clarity between the countries in the NA & APAC region
A high level of passion and energ