seo - New Delhi, India - InstantPay

InstantPay

Verified Company

New Delhi, India

6 days ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Founded in 2013, Instantpay is a trailblazer in the digital financial domain, dedicated to equipping businesses of all scales with advanced banking and financial solutions. This dynamic platform integrates banking, payments, collections, expenses, and developer APIs, offering a one-stop solution for modern financial needs.

The SEO Executive would be responsible for developing and implementing effective search engine optimization strategies to increase our website's visibility in search engine results.

This role would involve keyword research, website analytics, content strategy planning, and staying updated with the latest trends in SEO and digital marketing.

Key Responsibilities:

Conducting thorough SEO audits and creating strategic plans to improve our website rankings.
Collaborating with the content team to ensure SEO best practices are followed.
Monitoring and analyzing website traffic and rankings to gauge SEO effectiveness.
Develop optimization strategies that increase the company's search engine results rankings
Developing and implementing link building strategies aggressively.
Research SEO keywords to use throughout the company's website and marketing materials
Set measurable goals that demonstrate improvement in marketing efforts
Monitor daily performance metrics to understand SEO strategy performance
Collaborate with others within the marketing department to manage SEO strategy
Write compelling and highquality website content, including blog posts and page descriptions
Update content and website links for maximum optimization and search engine rankings
Researching the competitors, both onsite and offsite
Performing keyword research for content
Writing engaging SEO content along with the Content
Optimizing content regularly on the website.
Analyzing the website using the analytical tool.
Proposing changes in the website content and Improving website performance.

Desired Qualifications:

23 years of experience in successfully developing and executing SEO campaigns
Understanding of search engine algorithms and ranking methods
Experience with SEO industry tools, such as Google Analytics, AHREF, SEMRUSH, Keyword tool, Spy, MOZ, SEM Scoop
Knowledge of keyword research and data mining tools
Able to complete competitive analysis of other companies within the industry
Comfortable analyzing high volumes of data on a daily basis
Familiarity with WordPress or other content management systems
Experience with other aspects of marketing, such as customer growth and promotion, is a plus