Content Writer for Website - Surat, India - Asta jewels

Asta jewels

Verified Company

Surat, India

1 week ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Job Description:
Product Website Listening Specialist

We are seeking a highly motivated and detail-oriented individual to join our team as a Product Website Listening Specialist.

In this role, you will be responsible for conducting comprehensive listening and analysis of our product website by utilizing accrued keywords and search terms.

Your insights and observations will play a crucial role in enhancing our website's performance and optimizing the user experience.

If you are passionate about understanding customer behavior, have a keen eye for detail, and possess strong analytical skills, this position might be a perfect fit for you.

Responsibilities:

Keyword Research:

Conduct in-depth keyword research to identify relevant and high-impact search terms and phrases related to our products and industry.

Website Listening:

Utilize various tools and platforms to perform listening exercises on our product website, monitoring user interactions, feedback, and sentiments.

Data Analysis:
Analyze the collected data and provide actionable insights on user preferences, pain points, and opportunities for improvement.

User Behavior Tracking:

Track user behavior on the website, such as navigation patterns, click-through rates, and conversion rates to identify areas of improvement and potential bottlenecks.

Competitive Analysis:

Keep an eye on competitor websites and analyze their content and user experience to benchmark and propose website enhancements.

Collaborative Feedback:
Collaborate with cross-functional teams, including marketing, design, and development, to relay insights and contribute to website optimization strategies.

Reporting:
Prepare clear and concise reports highlighting key findings, trends, and recommendations based on the collected data.

A/B Testing:
Suggest and participate in A/B testing initiatives to validate potential improvements and optimize website performance.

Continuous Learning:
Stay up-to-date with industry trends, best practices, and emerging technologies related to website listening and analysis.

Requirements:

Bachelor's degree in Marketing, Business, Data Science, or a related field.
Proven experience in conducting website listening, keyword research, or data analysis.
Familiarity with keyword research tools and analytics platforms (e.g., Google Analytics, SEMrush, Moz).
Strong analytical skills with the ability to interpret data and extract actionable insights.
Excellent attention to detail and the ability to spot trends and patterns in user behavior.
Familiarity with A/B testing methodologies and website optimization strategies.
Effective communication skills to present findings and collaborate with crossfunctional teams.
Selfmotivated with the ability to work independently and as part of a team.