SEO Executive - Kalyan, India - Parasight Solutions

Description

Position Overview:

Being a SEO Executive, your expertise in search engine optimization techniques, keyword analysis, and content optimization will contribute to driving organic traffic growth and enhancing the overall online user experience.

You will work closely with other teams to get the best results.


Key Responsibilities:


Keyword Research and Analysis:

• Conduct thorough keyword research to identify relevant and hightraffic keywords.
• Analyze keyword competitiveness and search trends to prioritize target keywords.

On-Page Optimization:

• Optimize website content, including titles, meta descriptions, headers, and body copy, to improve search engine rankings.
• Ensure content follows best practices for readability, keyword integration, and user experience.

Technical SEO:

• Monitor and enhance website speed, mobilefriendliness, and overall technical performance.
• Implement onpage technical optimizations, such as schema markup and structured data.

Content Strategy:

• Collaborate with content creators to develop SEOfriendly content that aligns with target keywords and audience interests.
• Provide guidance on content structure, formatting, and keyword usage.

Link Building:

• Develop and execute linkbuilding strategies to acquire highquality backlinks from reputable websites.
• Identify linkbuilding opportunities and partnerships to improve domain authority.

Competitor Analysis:

• Monitor competitors' SEO strategies and identify areas for improvement.
• Stay updated on industry trends and algorithm changes to adjust strategies accordingly.

Reporting and Analysis:

• Use SEO tools to track and analyze website performance, keyword rankings, and traffic metrics.
• Generate regular reports and provide insights on progress and areas of improvement.

Coordination:

• Coordinate with the marketing and content teams to align SEO strategies with broader marketing initiatives.
• Communicate effectively to ensure a consistent and unified approach across different channels.

SEO Guidelines and Training:

• Educate team members on SEO best practices and guidelines.
• Stay updated on the latest SEO developments and share knowledge within the organization.

Qualifications and Skills:

• Bachelor's degree in Marketing, Communications, or a related field (preferred).
• Has 1+ experience as an SEO Executive or similar role.
• Strong understanding of search engine algorithms, ranking factors, and SEO best practices.
• Proficiency in using SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
• Excellent analytical skills and ability to derive insights from data.
• Effective communication and teamwork skills.
• Uptodate with the latest trends and changes in SEO.

Benefits:

• Competitive salary and performancebased incentives.
• Opportunity to work in a dynamic and collaborative environment.
• Continuous learning and professional growth opportunities.

Salary:
₹12, ₹20,000.00 per month


Benefits:

• Paid sick time
• Paid time off

Schedule:

• Day shift

Supplemental pay types:

• Performance bonus

Ability to commute/relocate:

• Kalyan, Maharashtra: Reliably commute or planning to relocate before starting work (required)

Education:

• Bachelor's (preferred)

Experience:

• SEO: 1 year (required)
• PPC

Campaign Management: 1 year (preferred)
- total work: 1 year (preferred)


Work Location:
In person


Speak with the employer
Application Deadline: 15/09/2023

Expected Start Date: 11/09/2023