IDAM Wellness - Gurgaon/Gurugram, India - iimjobs

Description

• Strategize and own the entire paid marketing strategy to acquire users through multiple paid channels (Social, Search) to drive awareness and revenue .
• Use a datadriven approach to build campaigns, and evaluate insights on strategy and performance.
• Explore new channels to drive traffic and acquisition, including performance marketing strategies.
• Budget, Manage and review marketing spending efficiently and effectively across channels including Facebook, Google UAC, ad networks, and social media campaigns.
• Coordinate with content writers to build creative briefs to define program objectives and KPIs, optimizing campaigns to maximize ROI.
• Set up and monitor analytical dashboards and give insights into key areas of importance at regular intervals.
• Coordinate with the content & business team to achieve goals and ROI targets.
• Set up daily performance reports to analyze the performance and optimize campaigns.
• Manage a team of 5 6 individuals.

• Strong analytical ability.
• Outstanding ability to think creatively, and identify and resolve problems.
• Excellent written and verbal communication skills.
• Expertise in communication tools along with MS tools /Google Sheets and PowerPoint/Google Slides.
• A creative and strategic approach to work.
• Has an eye for detail, works well under pressure, is driven to meet targets, and is a team player.
• Experience Required 3 Years.
• Candidates from the Tier 1/ 2 college will be more preferred.