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Institutional Sales Manager - Ahmedabad, India - TCP Corps
Description
Job description of Institutional SalesHORECAManager Job title:Institutional SalesHORECA ManagerDepartment: Sales andMarketing Geographycovered:
Gujarat Rajasthan and MP States Corporateoffice
Reports to:
Sales and Marketing DirectorMatrix:
Management ConsultantHR
Summary:
TheInstitutional Sales ManagerHORECA Manager is a dynamic andresultsoriented leader responsible for driving sales growth withinthe Hotel/Restaurant/Catering (HORECA) and institutional sectors.
This role requires a strategic thinker with a proven track recordin B2B sales relationship building and managing a team to achieveambitious targets.
KeyResponsibilities:
Develop and implement sales strategies toexpand market share within the assignedterritory. Build andmaintain strong relationships with key decisionmakers in HORECA andinstitutional accounts.
Lead a team of sales representativesproviding coaching mentorship and performancemanagement. Manageand forecast sales pipelines ensuring timely deal closures andexceeding sales quotas.
Identify new business opportunities anddevelop strategies for customer acquisition.
Conduct product presentations andnegotiations to secure profitable contracts.
Oversee order fulfilment ensuring timelyproduct delivery and customer satisfaction.
Analyse sales data and market trends tooptimize sales strategies.
Prepare comprehensive sales reports to trackperformance and identify areas forimprovement.
Collaborate with marketing and otherdepartments to ensure a cohesive customerexperience.
Job description Gajanand FoodsPrivate Limited Internal Circulationonly
Key Results Areas(KRAs):1.Achieveannual sales targets for HORECA and institutionalsegments.2.Growmarket share within the assigned territory byX%.3.Increasecustomer retention rate byY%.4.Onboard anddevelop a highperforming salesteam.5.Secure newbusiness opportunities by acquiring Z newcustomers.6.Achievean average deal size of$A.7.Maintain acustomer satisfaction rating ofB%.8.Minimize orderfulfilment errors toC%.9.Submit accurateand timely salesreports.10.ImplementD new sales strategies to improveperformance.
Key Performance Indicators(KPIs):1.Revenuegenerated from HORECA and institutionalsales.2.Market sharepercentage within the assignedterritory.3.Customerchurn rate.4.Teamperformance metrics (e.g. conversion rates average dealsize).5.Number of newcustomeracquisitions.6.Averagedeal size.7.Customersatisfaction surveyresults.8.Orderfulfilment accuracyrate.9.Timeliness andaccuracy of salesreports.10.Number ofnew sales strategies implemented.
Qualifications:
Bachelor s degree in business administrationMarketing or a related field (preferred).Minimum of 7 years of experience in B2Bsales preferably within the HORECA or institutionalsector. Proven trackrecord of exceeding sales targets and achieving businessgrowth. Excellentcommunication presentation and negotiationskills. Strongleadership and relationshipbuilding skills.
Ability to manage and motivate a salesteam. Proficient insalesforce automation (SFA) tools and CRMsystems. Excellentanalytical and problemsolving skills.
Time management skills and the ability toprioritize multipletasks.
AdditionalDesirable Skills:
Experience in managing a salesbudget. Knowledge ofHORECA and institutional market trends.
Understanding of food and beverage industrydynamics (a plus).Experience in product demonstrations andpresentations. Stronginterpersonal and relationship managementskills. Ability towork independently and as part of ateam.
DesiredCertifications:
Professional Sales Certification (PSC) (aplus). Food SafetyManager Certification (FSMC) (a plus).
salesforecasting,horeca,food and beverage industry knowledge,sales &marketing,market analysis,interpersonal skills,businessdevelopment,budget management,institutional sales,productdemonstrations,leadership,time management,customeracquisition,marketing collaboration,salesforce automation,salesreporting,team management,relationship building,b2b,b2bsales,problem-solving,market trend analysis,productpresentations,crm systems,negotiation,sales strategies,analyticalskills