Digital Marketer - Bapatla, India - MALtech Solutions

MALtech Solutions
MALtech Solutions
Verified Company
Bapatla, India

1 week ago

Deepika Kaur

Posted by:

Deepika Kaur

beBee Recuiter
Description

Experience :0-3

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Salary : LPA

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Location :Bapatla, Andhra Pradesh


Job description
If you live and breathe digital marketing, we want to talk to you.

We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.


Responsibilities:


  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize the user experience
  • Utilize the strong analytical ability to evaluate endtoend customer experience across multiple channels and customer touchpoints
  • Instrument conversion points and optimizes user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements:


  • BS/MS degree in marketing or a related field
  • Proven working experience in digital marketing
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Experience with A/B and multivariate experiments
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Working knowledge of ad serving tools (e.g., DART, Atlas)
  • Experience in setting up and optimizing Google Adwords campaigns.
  • Strong analytical skills and datadriven thinking
  • Uptodate with the latest trends and best practices in online marketing and measurement
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