Marketing Executive - Navi Mumbai, Mumbai, Mumbai City - Suzva Software Technologies

    Suzva Software Technologies
    Suzva Software Technologies Navi Mumbai, Mumbai, Mumbai City

    3 days ago

    Full time ₹1,200,000 - ₹2,800,000 (INR) per year *
    Description

    We are looking for a proactive and creative Marketing Executive with at least 1 year of experience to support our marketing initiatives in Mumbai. The ideal candidate will be responsible for executing ATL & BTL campaigns, boosting brand awareness, and coordinating with both internal teams and external partners to ensure timely and effective delivery of marketing strategies.

    Key Responsibilities:

    • Plan and execute ATL (Above The Line) and BTL (Below The Line) marketing campaigns
    • Coordinate promotional events, in-store branding, and merchandising activities
    • Liaise with vendors, agencies, and internal teams to manage campaign deliverables
    • Conduct market and competitor research to identify trends and opportunities
    • Track, analyze, and report campaign performance and customer engagement metrics
    • Assist in content creation, digital presence enhancement, and lead generation initiatives
    • Support sales teams with marketing materials and activation efforts

    Requirements:

    • Minimum 1 year of experience in marketing
    • Strong understanding of ATL & BTL strategies
    • Excellent communication, organizational, and vendor management skills
    • Proficiency in MS Office and basic digital marketing tools
    • Preferred Industry Background: Retail, Apparel, FMCG, Hosiery
    • Must be based in Mumbai or willing to relocate

    Preferred Qualifications:

    • Bachelor's degree in Marketing, Business Administration, or a related field
    • Knowledge of regional marketing trends and consumer behavior in the retail/FMCG sector
    * This salary range is an estimation made by beBee
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Marketing executive