Content Strategist mutual Fund financial Services - Mumbai, Maharashtra, India - Arin Consultancy
Description
Content / Editors / Journalists Mumbai _Mumbai Western Suburbs_ March 29, March 30, 2025 Mutual FundJob Overview:
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Office Location (Area) Mumbai
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Required Education Graduate / post-graduate (Bachelor's and / or Masters in English / Journalism / Communication preferred)
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Course Type Full Time
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Required Certification Google Analytics Certification preferred
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Min Required Experience (Years) 5
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Max Required Experience (Years) 6
KPI - Create the content roadmap and drive content asset creation across multiple digital touchpoints spanning across on page, off page and social to drive conversations to engage with users / prospects / customers.
- Create and publish content and market the same with interesting hooks & narratives.
- Curate SEO friendly long form content for on page & off page in the form of Blogs, Listicles, Infographics, Product Pages, Support Pages & Category Pages
- Proofread, restructure and edit articles by other content writers.
- Should be able to write wellthoughtout, onbrand copy/stories/product articles/newsletters for a B2C audience.
- To continuously monitor website traffic across pages and user engagement metrics
- To optimize content according to SEO and increase organic traffic to our site.
- Performing content audits to assess how well existing content is performing.
- Performing content gap analyses to determine what type of content is missing and what is needed.
- Manage the editorial calendar and ensure timely publication.
- Should anchor and grow social media presence through engaging content across channels
- Quora, Facebook, Instagram, LinkedIn and Twitter
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