App Marketing Associate- Aso - Delhi, India - Skidos

Skidos
Skidos
Verified Company
Delhi, India

2 weeks ago

Deepika Kaur

Posted by:

Deepika Kaur

beBee Recuiter
Description
**APP Marketing Associate

  • ASO at Skidos**
    Location: Delhi

Salary:
INR 7 LPA to INR 7.5 LPA Per year


Experience:
1 to 2 years


Skills Required:
Sales,Strategic Marketing,Direct Marketing,Oral / Verbal Communication,iOS


Location- Delhi, Sarita Vihar (Hybrid mode

  • 3 days in a week WFO)
**Experinece
- **1-2 Years
**Relevant experience
- **1 year is needed

Skills needed- App Store Optimization (mandatory), Maketing skills, communication skills, ASO tools (App Tweak, App Follow, Sensor Tower, Mobile Action, etc.)

Budget- 7 LPA- 7.5 LPA (will vary as per the experience)

Interview process- Basic Assessment + Interview with the team lead + Interview with CTO, Psychometric test.

Notice period- Immediate-30 days max


You will spend most of your time on:

  • Manage the ASO (App Store Optimization) projects & activities for iOS & Google Play
  • Do keyword research & keyword optimization for iOS & Google Play apps across various markets (English speaking countries as well as other markets)
  • Execute & optimize campaigns on Apple Search ads
  • Analyse top of the funnel metrics & come up with ideas on how to improve them
  • Look closely into conversion rates & suggest ways to improve them
  • Generate ideas to grow apps organically
  • Work with the onboarding screens to enhance the user journey & improve key metrics along the user funnel
  • Plan, implement & analyse A/B tests & experiments to improve the funnel metrics (experiments with icons, screenshots, videos, etc.)
  • Launch new games (we have new games coming every month)
  • Coordinate with designers, engineering, product & data teams

What we want to see in your past experience:

  • you need to understand what is ASO & how it works
- you should have experience in ASO for at least 1 year (iOS &/or Android)
- you have used any of the ASO tools (App Tweak, App Follow, Sensor Tower, Mobile Action, etc.)
- past experience in managing Apple Search ads is preferable.
- you understand top of the funnel metrics, eg. impressions, PPV, etc.
- you understand the concepts of conversion rates & good ways to improve them
- you have experience in managing graphic assets & doing/tracking experiments with app icons, screenshots, videos, etc.
- excellent analytical skills
- you are organized & structured
- you enjoy working with numbers, as well as performing creative tasks


What we are looking for in you as a colleague:

  • Ability to collaborate and meet deadlines
  • Selfdriven, responsible, and curious to learn
  • Passionate
  • Attention to details
  • Excellent in English, written and spoken

What SKIDOS can offer you as a professional?:

  • Work with great people

We are an international team of highly skilled and motivated people with a deep passion and ambitious drive for what we are building.

You will learn from the best in various functions.

  • Disrupt
We disrupt learning and how children will learn in the future by using the latest technology.

With our global ambitions, we aim to make a big positive impact on the way children learn now and in the future.


  • Perks and Benefits
These are optional and can be tweaked on an individual basis depending on what makes you most productive.


Here are things we offer:


  • MacBook or Top windows laptop
  • Headphones and similar accessories required for work
  • Standing desk for office or home office infrastructure

Salary:
₹700, ₹750,000.00 per year


Schedule:

  • Day shift

Ability to commute/relocate:

  • Delhi, Delhi: Reliably commute or planning to relocate before starting work (required)

Experience:


  • App Store Optimization, ASO tools: 1 year (preferred)
  • Sales,Strategic Marketing,
Direct Marketing: 1 year (preferred)


Speak with the employer
Expected Start Date: 03/06/2023
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