SEO/sem - Dehra Dun, India - Evon Technologies
Description
Experience - 0-2 YearsKey Responsibilities:
- Conduct keyword research and analysis to identify highimpact opportunities for SEO and PPC campaigns.
- Develop and execute comprehensive SEO and PPC strategies, including onpage optimization, technical SEO, content optimization, link building, and paid search campaign.
- Monitor and analyze SEO and PPC performance, identify opportunities for improvement and recommend and implement solutions
- Stay uptodate with the latest SEO and PPC trends and best practices, and continuously optimize campaigns based on data and insights.
- Collaborate with crossfunctional teams, including content, design, and development, to ensure that SEO and PPC efforts are aligned with overall marketing goals.
- Provide regular reporting and analysis on campaign performance, including key metrics such as traffic, conversions, and ROI.
Job Requirements:
- Indepth knowledge of search engine algorithms and ranking factors, as well as experience with paid search platforms such as Google Ads.
- Strong analytical skills, with the ability to use data to inform strategy and decision making.
- Proven working experience in digital marketing.
- Onpage and offpage optimization (e.g., Content optimization, linkbuilding, etc.)
- Working knowledge of HTML, CSS, and CMS will be added advantage.
- Demonstrated working knowledge in Google Analytics, Webmaster Tools, Google Ads, and Google Tag Manager.
- Experience in setting up and optimizing Google AdWords campaigns.
- Strong analytical skills and datadriven thinking.
- Excellent communication and project management skills, with the ability to work effectively with crossfunctional teams.
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