Job Opening for Digital Marketing Executive - Kolkata, India - Ivan Infotech Pvt Ltd

Ivan Infotech Pvt Ltd

Verified Company

Kolkata, India

1 week ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Company Description

Ivan is a family of professionals formed with passionate and dedicated thoughts, dreams and determination. We are an ultimate technology destination delivering 360° IT consulting solution, globally. Our list of recurring and loyal clientele portrays our capabilities in a best possible way.

We are looking for an experience Digital Marketing Executive to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.

Contact :
HR PRIYANKA

Job Description:

Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights.
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end to end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels.

Qualifications:

Proven working experience of minimum 2 years in digital marketing

Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Experience in setting up and optimizing Google Adwords campaign
Strong analytical skills and data driven thinking

Additional Information