PPC Executive - Gurgaon, India - White Collar Realty

White Collar Realty

Verified Company

Gurgaon, India

2 weeks ago

Posted by:

Deepika Kaur

beBee Recuiter

Description

Position:
PPC Executive

Roles and Responsibilities:

As the Performance Marketing Specialist, you will be entrusted with the execution and enhancement of results-driven advertising campaigns across a variety of platforms, including Google Ads, Bing, Facebook, LinkedIn, Instagram, Twitter, and YouTube.

Proficiency in native marketing and familiarity with tools like Taboola and Quora are essential.

Key responsibilities encompass:

Supervising extensive performancebased PPC campaigns via toptier PPC management platforms.
Crafting compelling ad copies and conducting A/B tests for optimization.
Analyzing intricate data from diverse sources to extract insights and make datainformed decisions for enhancing campaign performance.
Developing landing pages and generating pertinent content.
Implementing Dynamic Search Ads, Remarketing, and Dynamic Remarketing strategies.
Overseeing audience targeting and keyword selection.
Enforcing measures to mitigate click fraud.
Keeping abreast of the latest SEM and PPC trends.

Key Skills:

PPC Analyst, PPC Specialist, Paid Advertising Expert, Google Ads Specialist, Pay-Per-Click Manager

Skills & Requirements:

Demonstrated proficiency in PPC, bid management, and optimization techniques. Competence in using a content management system, like WordPress. Familiarity with online analytics tools, including Google Analytics, Web Trends, and Tableau. Knowledge of various online marketing platforms, including Facebook, AdWords, and Yahoo. Strong grasp of digital marketing and SEO principles. Advanced skills in Microsoft Excel and PowerPoint. Exceptional written communication and content creation abilities.

Qualifications:
Minimum bachelor's degree in any discipline

Job Type:
Full-time

Work Schedule:
Day shift (6 days a week)

Salary:
Competitive, commensurate with experience and skills

Facilities:
Complimentary pick-up and drop-off services from the nearest metro station

Job Types:
Full-time, Permanent

Salary:
₹40, ₹60,000.00 per month

Benefits: