Copywriter - Belgaum, India - Scratchpad
2 weeks ago
Description
Key Responsibilities:
- Understanding the
Target Audience:
Conducting research to understand the target audience, their preferences, and behaviours. Tailoring the language and tone of the copy to resonate with the intended readership.
- Collaborating with
Marketing Teams:
Working closely with marketing and creative teams to align the written content with overall marketing strategies and goals. Ensuring consistency in messaging across various channels.
- SEO Optimization: Incorporating search engine optimization (SEO) techniques to improve the visibility of the content online. Including relevant keywords and phrases to enhance search engine rankings.
- Editing and Proofreading: Reviewing and refining copy for grammar, spelling, and punctuation errors. Ensuring that the content is errorfree and aligns with the brand's voice and style guidelines.
- Staying Updated on
Industry Trends:
Keeping abreast of industry trends, market changes, and competitors' activities to create relevant and timely content that resonates with the target audience.
- Meeting Deadlines: Managing time effectively to meet project deadlines. Coordinating with other team members to ensure timely completion of marketing campaigns and projects.
- Testing and Optimization: Analyzing the performance of written content and making datadriven decisions for improvement. Conducting A/B testing on different copies to determine the most effective messaging.
- Client or
Stakeholder Communication:
Collaborating with clients, stakeholders, or internal teams to gather information and insights necessary for creating targeted and impactful copy.
- Creativity and Innovation: Generating fresh and innovative ideas for advertising campaigns. Thinking creatively to develop unique and memorable content that sets the brand apart.
Requirement & Skills:
- Strong writing skills
- Creativity
- Market awareness,
- And the ability to adapt to different styles and tones.
Education and Experience:
- Bachelors/ Master's degree in Marketing, or a related field.
- Minimum 1 year of experience in copy writing, preferably in the digital marketing sector.
Job Types:
Full-time, Permanent
Salary:
₹20, ₹25,000.00 per month
Benefits:
- Flexible schedule
- Work from home
Schedule:
- Monday to Friday
Supplemental pay types:
- Performance bonus
- Yearly bonus
Experience:
- total work: 1 year (preferred)
Ability to Commute:
- Belgaum, Karnataka (required)
Ability to Relocate:
- Belgaum, Karnataka: Relocate before starting work (required)
Work Location:
In person
Speak with the employer
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